350301. Business analytics


Title350301. Business analytics
Parent3503. Business systems in context

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Applying and extending the theory of effective use in a business intelligence context
Trieu, Van-Hau, Burton-Jones, Andrew, Green, Peter and Cockcroft, Sophie. 2022. "Applying and extending the theory of effective use in a business intelligence context." MIS Quarterly. 46 (1), pp. 645-678. https://doi.org/10.25300/MISQ/2022/14880

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