The Role of Radio in our Australian Rural and Regional Places: A Queensland Study

Presentation


Jones, Ashley. 2021. "The Role of Radio in our Australian Rural and Regional Places: A Queensland Study." 2021 Australian Media Traditions Conference: Exploring the Regions. Melbourne, Australia Melbourne, Australia.
Paper/Presentation Title

The Role of Radio in our Australian Rural and Regional Places: A Queensland Study

Presentation TypePresentation
Authors
AuthorJones, Ashley
Year2021
Place of PublicationMelbourne, Australia
Web Address (URL) of Paperhttps://mediatraditions.com/2021/session/the-role-of-radio-in-our-australian-rural-and-regional-places-a-queensland-study/
Conference/Event2021 Australian Media Traditions Conference: Exploring the Regions
Event Details
2021 Australian Media Traditions Conference: Exploring the Regions
Delivery
Online
Event Location
Melbourne, Australia
Abstract

Local media owners demonstrated leadership to ensure Radio and indeed other media outlets, were present in rural and regional Australia. Commencing in the period from mid 1930s to the 1940s, many centres had established their own commercial radio service. The ABC was also establishing a robust group of stations to service all parts of Australia.
Over the decades ownership has changed and so too the influence and impact of the local radio station.

The notion of 'local' affords the market, in most cases, local news, information programs and community service information. Against a globalised understanding of the world, local is a contested concept. In this context local is geographically defined and is fiercely upheld by these local communities served by a variety of local radio stations.

This paper will focus on some key Queensland regional and rural centres, specifically Roma, Charleville, Longreach and Winton, responses to the place of media in their community. I will discuss findings from some data gathered in these communities. I have used both qualitative and quantitative methods to provide baseline data. These sites are of interest as they are representative of many locations around Australia in terms of climatic and economic impacts, as well as the loss of local media sources. Local communities are seeking a robust local voice and the changing mediascape offers little comfort to this important part of Australia. What is being sought, some current models and concepts for consideration will be provided in this paper.

KeywordsLocal Radio, rural radio
ANZSRC Field of Research 2020430302. Australian history
470106. Media industry studies
Byline AffiliationsSchool of Creative Arts
Institution of OriginUniversity of Southern Queensland
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https://research.usq.edu.au/item/q7096/the-role-of-radio-in-our-australian-rural-and-regional-places-a-queensland-study

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