Does the poor quality of Australian health education documentation undermine the message? A review of documents informing pregnant women about alcohol

Article

Crawford-Williams, Fiona, Fielder, Andrea, Mikocka-Walus, Antonina, Esterman, Adrian and Steen-Greaves, Mary. 2015. "Does the poor quality of Australian health education documentation undermine the message? A review of documents informing pregnant women about alcohol." Evidence Based Midwifery. 13 (2), pp. 40-46.
Article Title

Does the poor quality of Australian health education
documentation undermine the message? A review of
documents informing pregnant women about alcohol

ERA Journal ID30444
Article CategoryArticle
AuthorsCrawford-Williams, Fiona (Author), Fielder, Andrea (Author), Mikocka-Walus, Antonina (Author), Esterman, Adrian (Author) and Steen-Greaves, Mary (Author)
Journal TitleEvidence Based Midwifery
Journal Citation13 (2), pp. 40-46
Number of Pages7
Year2015
Place of PublicationUnited Kingdom
ISSN1479-4489
Abstract

Objective: To review the content and design of existing documentation regarding alcohol consumption in pregnancy that is available to pregnant women in Australia.
Methods: A documentary analysis was conducted. This involved the identification and collection of a range of health education documents, which were then systematically analysed. The thematic and symbolic elements of each document were compared and contrasted using a modified version of the DISCERN instrument.
Findings: A total of 32 documents were retrieved via general and targeted internet searching. Documents varied considerably in their purpose, language levels, accessibility, and quality. The majority of documents scored as low to moderate quality.
Implications: Although there are many and varied existing documents relating to alcohol consumption during pregnancy in Australia, these are not of high quality and could be substantially improved by including publication dates, using simple language, and providing sources of information. This may result in a more effective public health message and so help to reduce the number of pregnant women who continue to drink during pregnancy.

KeywordsAlcohol, pregnancy, health education, public health, evaluation, document analysis, evidence-based midwifery
ANZSRC Field of Research 2020420603. Health promotion
420499. Midwifery not elsewhere classified
Public Notes

No evidence of copyright restrictions preventing deposit of Accepted Version.

Byline AffiliationsUniversity of South Australia
University of York, United Kingdom
Institution of OriginUniversity of Southern Queensland
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