The style files: appearance affects communication; but not necessarily as you like
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Roberts, Tony. 2007. "The style files: appearance affects communication; but not necessarily as you like." Gazette of the Australian Mathematical Society. 34 (2), pp. 78-80.
| Article Title | The style files: appearance affects communication; but not necessarily as you like |
|---|---|
| ERA Journal ID | 67 |
| Article Category | Article |
| Authors | |
| Author | Roberts, Tony |
| Journal Title | Gazette of the Australian Mathematical Society |
| Journal Citation | 34 (2), pp. 78-80 |
| Number of Pages | 3 |
| Year | 2007 |
| Place of Publication | Australia |
| ISSN | 0311-0729 |
| 1326-2297 | |
| Web Address (URL) | http://www.austms.org.au/Publ/Gazette/2007/May07/078StyleFiles.pdf |
| Abstract | Many people are trained to produce documents that look appealing. For example, many favour the supposedly clean appearance of a sans serif font such as the mainstream Arial. However, research by Australian Colin Wheildon [6] showed that a miserable 12% of readers comprehended a text in a sans serif font; in comparison, 67% of readers comprehended the same text when it was typeset in a serif font (as is the bulk of this document). Not only does a supposedly pretty or clean appearance not equate to effective communication, it is far different. |
| Keywords | technical writing, scientific writing, writing style |
| ANZSRC Field of Research 2020 | 360205. Technical writing |
| 499999. Other mathematical sciences not elsewhere classified | |
| Public Notes | Files associated with this item cannot be displayed due to copyright restrictions. |
| Byline Affiliations | Department of Mathematics and Computing |
| Institution of Origin | University of Southern Queensland |
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