Pitbulls and populist politicians: Sarah Palin, Pauline Hanson and the use of gendered nostalgia in electoral campaigns

Article


Mason, Robert. 2010. "Pitbulls and populist politicians: Sarah Palin, Pauline Hanson and the use of gendered nostalgia in electoral campaigns." Comparative American Studies. 8 (3), pp. 185-199. https://doi.org/10.1179/147757010X12773889525867
Article Title

Pitbulls and populist politicians: Sarah Palin, Pauline Hanson and the use of gendered nostalgia in electoral campaigns

ERA Journal ID34685
Article CategoryArticle
Authors
AuthorMason, Robert
Journal TitleComparative American Studies
Comparative American Stuides
Journal Citation8 (3), pp. 185-199
Number of Pages15
Year2010
Place of PublicationLeeds, United Kingdom
ISSN1477-5700
1741-2676
Digital Object Identifier (DOI)https://doi.org/10.1179/147757010X12773889525867
Web Address (URL)http://maney.co.uk/index.php/journals/cas/
Abstract

Sarah Palin and Pauline Hanson were charismatic and populist politicians, whose home states of Alaska and Queensland became central to their political narrative. Both women gained political influence at times of intense
debate regarding their respective countries’ national identities. Voters perceived the states to be locales that evoked antiestablishment authenticity, and which echoed the historical dynamism of frontier society. The women
used this association to consolidate their call for social renewal that would return politics to sections of the citizenry who felt themselves to be marginalized.
The women’s authority was augmented by gendered stereotypes that directed attention to their apparent vulnerability and honesty in attempting public service. Although their messages were calibrated differently, Palin and Hanson both demanded moral and political renewal, and generated intense support through their sexualized rhetoric of economic security and social nostalgia.

KeywordsUnited States; America; Australia; gender; nostalgia; political campaigns; populism
ANZSRC Field of Research 2020430321. North American history
430302. Australian history
440811. Political theory and political philosophy
Public Notes

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Byline AffiliationsSchool of Humanities and Communication
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