E-commerce and small and medium eenterprises (SMEs) in regional communities

Paper

Pease, Wayne and Rowe, Michelle. 2003. "E-commerce and small and medium eenterprises (SMEs) in regional communities." Chartered Institute Of Marketing Conference (CIM 2003). Sydney, Australia 20 - 22 Aug 2003 Sydney.
Paper/Presentation Title

E-commerce and small and medium eenterprises (SMEs) in regional communities

Presentation TypePaper
AuthorsPease, Wayne (Author) and Rowe, Michelle (Author)
Journal or Proceedings TitleThe Future of Marketing with Particular Reference to Asia and the Antipodes
Number of Pages9
Year2003
Place of PublicationSydney
ISBN0616421719
Conference/EventChartered Institute Of Marketing Conference (CIM 2003)
Event Details
Chartered Institute Of Marketing Conference (CIM 2003)
Event Date
20 to end of 22 Aug 2003
Event Location
Sydney, Australia
Abstract

[Abstract]: E-commerce is considered to provide substantial benefits to business, including SMEs (Small and Medium Enterprises), largely by way of improving efficiencies and raising revenue. It also offers the creation of opportunities for new businesses. Yet the rate of adoption of e-commerce by SMEs in Australia has been slower than anticipated. The competitive nature of business requires that organisations, especially SMEs, develop and sustain any possible competitive advantage. Increasingly this requires that the tools of e-commerce not just enable electronic transactions to occur, but also to transform internal systems and help build relationships with customers. Despite this, these benefits are not being realised due to the lower than expected adoption rate.
These issues are discussed generally and then developed in an exploratory manner by way of three case studies
of SMEs located in Hervey Bay, a regional area in Queensland. They range from an organisation offering
tourist services online, a niche provider creating and commissioning commercial art, and a multi-media firm.
The purpose of investigating these SMEs is to identify the factors leading to their adoption of e-commerce, their
use of e-commerce and to consider the success or otherwise of these businesses as a consequence. This is an ongoing
research project.

KeywordsSMEs, small and medium enterprises, electronic commerce, Hervey Bay
ANZSRC Field of Research 2020460507. Information extraction and fusion
350716. Small business organisation and management
359999. Other commerce, management, tourism and services not elsewhere classified
Byline AffiliationsFaculty of Business
School of Management and Marketing
Permalink -

https://research.usq.edu.au/item/9xx52/e-commerce-and-small-and-medium-eenterprises-smes-in-regional-communities

Log in to edit

Download files

  • 2305
    total views
  • 2536
    total downloads
  • 7
    views this month
  • 1
    downloads this month

Export as

Related outputs

The web portal as a collaborative tool
Rowe, Michelle and Pease, Wayne. 2007. "The web portal as a collaborative tool." Tatnall, Arthur (ed.) Encyclopedia of portal technologies and applications. Hershey, PA. United States. IGI Global. pp. 1138-1143
e-Commerce and small business in regional Australia
Pease, Wayne and Rowe, Michelle. 2006. "e-Commerce and small business in regional Australia." Marshall, Stewart, Taylor, Wal and Yu, Xinghuo (ed.) Encyclopedia of developing regional communities with information and communication technology. Hershey, PA, United States. IGI Global. pp. 227-232
ICT and regional development in Australia
Pease, Wayne, Rowe, Michelle and Wright, Lauretta. 2006. "ICT and regional development in Australia." Marshall, Stewart, Taylor, Wal and Yu, Xinghuo (ed.) Encyclopedia of developing regional communities with information and communication technology. United States. IGI Global. pp. 348-352
Comparative dissolution rates of defective nickel oxides from different sources
Pease, Wayne, Segall, Robert L., Smart, Roger St. C. and Turner, Peter S.. 1986. "Comparative dissolution rates of defective nickel oxides from different sources." Journal of the Chemical Society, Faraday Transactions I: Physical Chemistry in Condensed Phases. 82 (3), pp. 759-766. https://doi.org/10.1039/F19868200759
Surface reduction in low-temperature formation of nickel oxide from different nickel salts. Thermal analysis, surface area, electron microscopy and infrared studies
Pease, Wayne R., Segall, Robert L., Smart, Roger St. C. and Turner, Peter S.. 1986. "Surface reduction in low-temperature formation of nickel oxide from different nickel salts. Thermal analysis, surface area, electron microscopy and infrared studies." Journal of the Chemical Society, Faraday Transactions I: Physical Chemistry in Condensed Phases. 82 (3), pp. 747-758. https://doi.org/10.1039/F19868200747
Evidence for modification of nickel oxide by silica. Infrared, electron microscope and dissolution rate studies
Pease, Wayne, Segall, Robert L., Smart, Roger St. C. and Turner, Peter S.. 1980. "Evidence for modification of nickel oxide by silica. Infrared, electron microscope and dissolution rate studies ." Journal of the Chemical Society, Faraday Transactions I: Physical Chemistry in Condensed Phases. 76, pp. 1510-1519. https://doi.org/10.1039/F19807601510
Real-time programming in Modula-2
Gough, K. John, Mohay, George M. and Pease, Wayne. 1991. "Real-time programming in Modula-2." Australian Computer Journal. 23 (4), pp. 175-182.
Web portals as an exemplar for tourist destinations
Rowe, Michelle, Pease, Wayne and McLeod, Pauline. 2007. "Web portals as an exemplar for tourist destinations." Tatnall, Arthur (ed.) Encyclopedia of portal technologies and applications. Hershey, PA. United States. IGI Global. pp. 1157-1160
Information and communication technologies in support of the tourism industry
Pease, Wayne, Rowe, Michelle and Cooper, Malcolm. 2007. Information and communication technologies in support of the tourism industry . Hershey, PA. United States. IGI Global.
Development of an ontology to improve supply chain management (SCM) in the Australian timber industry
Blake, Jacqueline and Pease, Wayne. 2007. "Development of an ontology to improve supply chain management (SCM) in the Australian timber industry." Salam, A. F. and Stevens, Jason R. (ed.) Semantic web technologies and e-business: towards the integrated virtual organisation and business process automation. Hershey, PA. United States. IGI Global. pp. 360-383
The role of ICT in regional tourism providers
Pease, Wayne, Rowe, Michelle and Cooper, Malcolm. 2005. "The role of ICT in regional tourism providers." Asia Pacific Journal of Economics and Business. 9 (2), pp. 50-62.
Diffusion of innovation – the adoption of electronic commerce by small and medium enterprises (SMEs) - a comparative analysis
Pease, Wayne and Rowe, Michelle. 2004. "Diffusion of innovation – the adoption of electronic commerce by small and medium enterprises (SMEs) - a comparative analysis." Cooper, Joan and Swatman, Paul (ed.) CollECTeR 2004. Adelaide, Australia 07 - 08 May 2004
Issues faced by small and medium enterprises (SMEs) and their take-up of ecommerce in Australian regional communities
Pease, Wayne and Rowe, Michelle. 2003. "Issues faced by small and medium enterprises (SMEs) and their take-up of ecommerce in Australian regional communities." 4th International We-B Conference 2003: Working With e-Business. Perth, Australia 24 - 25 Nov 2003 Joondalup, Western Australia.
Hervey Bay in transition: the role of community based information technology in overcoming the great digital divide
Pease, Wayne, Wright, Lauretta and Cooper, Malcolm. 2004. "Hervey Bay in transition: the role of community based information technology in overcoming the great digital divide." Marshall, Stewart, Taylor, Wal and Yu, Xinghuo (ed.) Using community informatics to transform regions. Hershey, PA, United States. IGI Global. pp. 223-237
Diffusion of innovation - the adoption of electronic commerce by small and medium enterprises (SMEs) in regional Australia
Pease, Wayne and Rowe, Michelle. 2003. "Diffusion of innovation - the adoption of electronic commerce by small and medium enterprises (SMEs) in regional Australia." Geursen, G., Kennedy, R. and Tolo, M. (ed.) ANZMAC 2003: Celebration of Ehrenberg and Bass: Marketing Discoveries, Knowledge and Contribution. Adelaide, Australia 01 - 03 Dec 2003 Melbourne, Australia.
Factors affecting take-up of electronic commerce by small and medium enterprises (SMEs) in the regional community of Hervey Bay, Australia
Pease, Wayne and Rowe, Michelle. 2003. "Factors affecting take-up of electronic commerce by small and medium enterprises (SMEs) in the regional community of Hervey Bay, Australia." Cooper, Russel and Madden, Gary (ed.) International Telecommunications Society's Asia-Australasia Regional Conference 2003: M-Business, E-Commerce and the Impact of Broadband on Regional Development and Business Prospects . Perth, Australia 22 - 24 Jun 2003 Perth, Australia.
ICT and regional development in Hervey Bay
Pease, Wayne, Rowe, Michelle and Wright, Lauretta. 2003. "ICT and regional development in Hervey Bay." Cooper, Russel and Madden, Gary (ed.) International Telecommunications Society's Asia-Australasia Regional Conference 2003: M-Business, E-Commerce and the Impact of Broadband on Regional Development and Business Prospects . Perth, Australia 22 - 24 Jun 2003 Perth, Australia.
Hervey Bay: beyond the Bay connect hook-Up
Wright, Lauretta, Pease, Wayne and Rowe, Michelle. 2003. "Hervey Bay: beyond the Bay connect hook-Up." Building the E-Nation: A Social Science Symposium (2003). Sydney, Australia 23 - 24 Apr 2003 Sydney.
E-Commerce enabling technologies
Pease, Wayne. 2001. "E-Commerce enabling technologies." e-Commerce in Regional Australia Update 2001. Toowoomba, Australia 19 Jun 2001 Toowoomba, QLD.
The e-readiness of the Australian timber and wood sector
Blake, Jacqueline and Pease, Wayne. 2005. "The e-readiness of the Australian timber and wood sector." Cooper, Russel, Madden, Gary and Lloyd, Ashley (ed.) ITS Africa-Asia-Australasia Regional Conference - ICT Networks - Building Blocks for Economic Development (2005). Perth, Australia 28 - 30 Aug 2005 Perth, Australia.
An open standard for the exchange of information in the Australian timber sector
Blake, Jacqueline and Pease, Wayne. 2005. "An open standard for the exchange of information in the Australian timber sector." Cooper, Russel, Madden, Gary and Lloyd, Ashley (ed.) ITS Africa-Asia-Australasia Regional Conference - ICT Networks - Building Blocks for Economic Development (2005). Perth, Australia 28 - 30 Aug 2005 Perth, Australia.
Regional tourist destinations - the role of information and communications technology (ICT) in collaboration amongst tourism providers
Pease, Wayne, Rowe, Michelle and Cooper, Malcolm. 2005. "Regional tourist destinations - the role of information and communications technology (ICT) in collaboration amongst tourism providers." Cooper, Russel, Madden, Gary and Lloyd, Ashley (ed.) ITS Africa-Asia-Australasia Regional Conference - ICT Networks - Building Blocks for Economic Development (2005). Perth, Australia 28 - 30 Aug 2005 Perth, Australia.
An overview of information technology in the tourism industry
Pease, Wayne and Rowe, Michelle. 2005. "An overview of information technology in the tourism industry ." Cooper, Russel, Madden, Gary and Lloyd, Ashley (ed.) ITS Africa-Asia-Australasia Regional Conference - ICT Networks - Building Blocks for Economic Development (2005). Perth, Australia 28 - 30 Aug 2005 Perth, Australia.
Use of information technology to facilitate collaboration and co-opetition between tourist operators in tourist destinations
Pease, Wayne and Rowe, Michelle. 2005. "Use of information technology to facilitate collaboration and co-opetition between tourist operators in tourist destinations." McGrath, G. Michael (ed.) Tourism Enterprise Strategies (TES): Thriving - and Surviving - in an Online Era Conference (2005). Melbourne, Australia 11 - 12 Jul 2005 Melbourne, Australia.