An empirical study of manufacturing flexibility of exporting firms in China: how do strategic and organizational contexts matter?
Article
Article Title | An empirical study of manufacturing flexibility of exporting firms in China: how do strategic and organizational contexts matter? |
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ERA Journal ID | 19793 |
Article Category | Article |
Authors | Li, Ling-yee (Author) and Ogunmokun, Gabriel O. (Author) |
Journal Title | Industrial Marketing Management |
Journal Citation | 37 (6), pp. 738-751 |
Number of Pages | 14 |
Year | 2008 |
Publisher | Elsevier |
Place of Publication | New York, NY. United States |
ISSN | 0019-8501 |
1873-2062 | |
Digital Object Identifier (DOI) | https://doi.org/10.1016/j.indmarman.2007.05.007 |
Web Address (URL) | http://www.sciencedirect.com/science/article/pii/S0019850107000703 |
Abstract | Using evidence from exporting firms in China, this research aims to determine the conditions that foster manufacturing flexibility and the way in which firms support it. The contingency perspective and the competence and capability theory are utilized to develop a framework to enhance the knowledge of internal competence, external flexibility, and manufacturing performance, and the understanding of the moderating roles of strategic and organizational choice on the competence–flexibility and flexibility–performance relationships. Empirical evidence from a sample of 222 export product/market ventures confirmed the main effect that manufacturing, assembly outsourcing, and marketing competencies support a firm's manufacturing flexibility and in turn enhance manufacturing performance. Several notable moderating effects were also identified. Although a strategic emphasis on low-cost manufacturing and long-term contracting weakens a firm's transformation of core competencies into flexible capabilities, specific organizational choices regarding private ownership and direct exporting strengthen the conversion of manufacturing |
Keywords | flexibility; competence and capability theory; contingency perspective; firm performance |
ANZSRC Field of Research 2020 | 380109. Industry economics and industrial organisation |
350715. Quality management | |
350711. Organisational planning and management | |
Public Notes | Files associated with this item cannot be displayed due to copyright restrictions. |
Byline Affiliations | Lingnan University of Hong Kong, China |
Department of Marketing and Tourism | |
Institution of Origin | University of Southern Queensland |
https://research.usq.edu.au/item/q12q7/an-empirical-study-of-manufacturing-flexibility-of-exporting-firms-in-china-how-do-strategic-and-organizational-contexts-matter
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