Branding the muscled male body as military costume
Edited book (chapter)
Smith, Heather and Gehrmann, Richard. 2014. "Branding the muscled male body as military costume." Rall, Denise N. (ed.) Fashion and War in Popular Culture. Bristol, United Kingdom. Intellect Press / University of Chicago Press. pp. 57-71
| Chapter Title | Branding the muscled male body as military costume |
|---|---|
| Book Chapter Category | Edited book (chapter) |
| ERA Publisher ID | 2250 |
| Book Title | Fashion and War in Popular Culture |
| Authors | Smith, Heather (Author) and Gehrmann, Richard (Author) |
| Editors | Rall, Denise N. |
| Page Range | 57-71 |
| Chapter Number | 3 |
| Number of Pages | 14 |
| Year | 2014 |
| Publisher | Intellect Press / University of Chicago Press |
| Intellect Ltd | |
| Place of Publication | Bristol, United Kingdom |
| ISBN | 9781841507514 |
| 9781783202942 | |
| Web Address (URL) | http://press.uchicago.edu/ucp/books/book/distributed/F/bo18073766.html |
| Abstract | The image of the muscular and masculine soldier has been shaped by a body obsessed popular culture, and is an image that differs from earlier wartime representations of the Australian soldier. This chapter looks at the changing male military body in the 20th century, contrasting this with the new image of the soldier found in contemporary film and popular media, and with compares this to the current image of the real Australian soldier of the current conflicts in Afghanistan and Iraq. |
| Keywords | military, Australian soldier image, branding, Afghanistan war, Iraq war, masculinity |
| ANZSRC Field of Research 2020 | 430302. Australian history |
| 470299. Cultural studies not elsewhere classified | |
| Public Notes | Files associated with this item cannot be displayed due to copyright restrictions. |
| Byline Affiliations | School of Humanities and Communication |
| Institution of Origin | University of Southern Queensland |
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