Rural Entrepreneurship and Innovation in the Digital Era

Edited book

Lokuge, Sachithra and Sedera, Darshana. Lokuge, Sachithra and Sedera, Darshana (ed.) 2020. Rural Entrepreneurship and Innovation in the Digital Era. United States. IGI Global.
Book Title

Rural Entrepreneurship and Innovation in the Digital Era

Book CategoryEdited book
ERA Publisher ID2177
AuthorsLokuge, Sachithra and Sedera, Darshana
EditorsLokuge, Sachithra and Sedera, Darshana
Number of Pages337
Year2020
PublisherIGI Global
Place of PublicationUnited States
ISBN9781799857655
9781799849421
9781799857235
Digital Object Identifier (DOI)https://doi.org/10.4018/978-1-7998-4942-1
Web Address (URL)https://www.igi-global.com/gateway/book/244625
Abstract

Though entrepreneurship has been studied for decades, in recent years, the study of “rural entrepreneurship” has emerged as an upcoming subtopic of the area. With the growth and continual ease of utilizing digital technologies to support entrepreneurial activities, these technologies now provide unique opportunities for advancing rural entrepreneurship. Though prior research focused on challenges for IT use in rural areas that specifically investigated investment and management issues, it is important to study all challenges and opportunities involved in this developing area of research.

Rural Entrepreneurship and Innovation in the Digital Era is a pivotal reference source that provides vital research on the utilization of digital technologies in rural business ventures. Unlike other references, this book studies the conceptualization process of rural entrepreneurship and innovation with the intention of providing guidelines and support for entrepreneurs. While highlighting topics such as microfinancing, risk management, and rural development, this publication explores innovative practices as well as the methods of IT investment and management. This book is ideally designed for business professionals, entrepreneurs, business researchers, academics, and business students.

Contains Sensitive ContentDoes not contain sensitive content
ANZSRC Field of Research 2020469999. Other information and computing sciences not elsewhere classified
Byline AffiliationsRoyal Melbourne Institute of Technology (RMIT)
Southern Cross University
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