3506. Marketing
| Title | 3506. Marketing |
|---|---|
| Parent | 35. Commerce, Management, Tourism and Services |
Latest research outputs
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The Role of Relationship Selling in the Performance of Casino Employees
Prentice, Catherine and King, Brian. 2010. "The Role of Relationship Selling in the Performance of Casino Employees." Wells, Malcolm (ed.) 20th Annual Council for Australasian Tourism and Hospitality Education Conference (CAUTHE 2010). Hobart, Tasmania 08 - 11 Feb 2010 Hobart, Tasmania.Paper
Relationship selling and the service performance of casino frontline employees
Prentice, Catherine and King, Brian. 2010. "Relationship selling and the service performance of casino frontline employees." Wells, Malcolm (ed.) 20th Annual Council for Australasian Tourism and Hospitality Education Conference (CAUTHE 2010). Hobart, Tasmania 08 - 11 Feb 2010 Hobart, Australia.Paper
Emotional labour and its consequences: The moderating effect of emotional intelligence
Prentice, Catherine. 2013. "Emotional labour and its consequences: The moderating effect of emotional intelligence." Individual Sources, Dynamics, and Expressions of Emotion. Bingley, United Kingdom. Emerald. pp. 187-201Edited book (chapter)
Impacts of personality, emotional intelligence and adaptiveness on service performance of casino hosts: A hierarchical approach
Prentice, Catherine and King, Brian E. M.. 2013. "Impacts of personality, emotional intelligence and adaptiveness on service performance of casino hosts: A hierarchical approach." Journal of Business Research. 66 (9), pp. 1637-1643. https://doi.org/10.1016/j.jbusres.2012.12.009Article
Impacts of the Structure of the Casino Industry
Thompson, William and Prentice, Catherine. 2013. "Impacts of the Structure of the Casino Industry." 15th International Conference on Gambling and Risk Taking (2013). Las Vegas, United States 13 May 2013 Las Vegas, United States.Presentation
Should Casinos Exist as Monopolies or Should Casinos Be in Open Markets
Thompson, William N. and Prentice, Catherine. 2013. "Should Casinos Exist as Monopolies or Should Casinos Be in Open Markets." UNLV Gaming Law Journal. 4 (1), pp. 39-72.Article
Who stays, who walks, and why in high-intensity service contexts
Prentice, Catherine. 2014. "Who stays, who walks, and why in high-intensity service contexts." Journal of Business Research. 67 (4), pp. 608-614. https://doi.org/10.1016/j.jbusres.2013.02.044Article
The relationship between casino service and gambler loyalty
Prentice, Catherine. 2014. "The relationship between casino service and gambler loyalty." 24th Annual Council for Australasian Tourism and Hospitality Education Conference (CAUTHE 2014). Brisbane, Australia 10 - 13 Feb 2014 Brisbane, Australia.Paper
To Gamble or Not? Perceptions of Macau Among Mainland Chinese and Hong Kong Visitors
Zeng, ZhongLu, Prentice, Catherine and King, Brian Edward. 2014. "To Gamble or Not? Perceptions of Macau Among Mainland Chinese and Hong Kong Visitors." International Journal of Tourism Research. 16 (2), pp. 105-112. https://doi.org/10.1002/jtr.1902Article
Gambler Loyalty – A Qualitative and Quantitative Investigation
Prentice, Catherine. 2015. "Gambler Loyalty – A Qualitative and Quantitative Investigation." Campbell, Colin and Ma, Junzhao Jonathon (ed.) Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing. Cham, Switzerland. Springer. pp. 760-760Edited book (chapter)
Service Quality Perception and Casino Player Loyalty
Prentice, Catherine. 2016. "Service Quality Perception and Casino Player Loyalty." Obal, Michael W., Krey, Nina and Bushardt, Christian (ed.) Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era: Proceedings of the 2014 Academy of Marketing Science (AMS) Annual Conference. Cham, Switzerland. Springer. pp. 405-410Edited book (chapter)
Emotional intelligence and marketing
Prentice, Catherine. Venkatesh, Sandhya (ed.) 2019. Emotional intelligence and marketing. Singapore. World Scientific Publishing.Authored book
Intrinsic and extrinsic motives in engaging in the sharing economy in tourism
Prentice, Catherine, Mathews, Shane and Chen, Ying. 2019. "Intrinsic and extrinsic motives in engaging in the sharing economy in tourism." 29th Annual Council for Australasian Tourism and Hospitality Education Conference (CAUTHE 2019). Cairns, Australia 11 - 14 Feb 2019 Cairns, Australia.Paper
Using fuzzy-set qualitative comparative analysis for a finer-grained understanding of entrepreneurship
Douglas, Evan J., Shepherd, Dean A. and Prentice, Catherine. 2020. "Using fuzzy-set qualitative comparative analysis for a finer-grained understanding of entrepreneurship." Journal of Business Venturing. 35 (1), pp. 1-17. https://doi.org/10.1016/j.jbusvent.2019.105970Article
Reverse relationship between reward, knowledge sharing and performance
Nguyen, Tuyet-Mai and Prentice, Catherine. 2022. "Reverse relationship between reward, knowledge sharing and performance." Knowledge Management Research and Practice. 20 (4), pp. 516-527. https://doi.org/10.1080/14778238.2020.1821588Article
Benchmarking and Rebranding a Handcraft Brand
Dominique-Ferreira, Sergio, Roque, Andreia and Prentice, Catherine. 2021. "Benchmarking and Rebranding a Handcraft Brand." Martins, Nuno, Brandao, Daniel and da Silva, Fernando Moreira (ed.) Perspectives on Design and Digital Communication II: Research, Innovations and Best Practices. Cham, Switzerland. Springer. pp. 351-367Edited book (chapter)
Emotional Intelligence and Service Quality
Prentice, Catherine. 2022. "Emotional Intelligence and Service Quality." Buhalis, Dimitrios (ed.) Encyclopedia of Tourism Management and Marketing. United Kingdom. Edward Elgar Publishing.Edited book (chapter)
The influence of emotional intelligence on the service performance of casino frontline employees
Prentice, Catherine and King, Brian. 2011. "The influence of emotional intelligence on the service performance of casino frontline employees." Tourism and Hospitality Research: the Surrey quarterly review. 11 (1), pp. 49-66. https://doi.org/10.1057/thr.2010.21Article
Relationship marketing in the casino industry
Prentice, Catherine and King, Brian. 2011. "Relationship marketing in the casino industry." Journal of Vacation Marketing. 17 (1), pp. 51-63. https://doi.org/10.1177/1356766710391135Article
Emotional Intelligence in a Hierarchical Relationship: Evidence for Frontline Service Personnel
Prentice, Catherine and King, Brian E. M.. 2012. "Emotional Intelligence in a Hierarchical Relationship: Evidence for Frontline Service Personnel." Services Marketing Quarterly. 33 (1), pp. 34-48. https://doi.org/10.1080/15332969.2012.633426Article
Casino Service Quality, Tiered Customer Segments, and Casino Player Retention
Prentice, Catherine, King, Brian E. M. and Ohtsuka, Keis. 2012. "Casino Service Quality, Tiered Customer Segments, and Casino Player Retention." Services Marketing Quarterly. 33 (4), pp. 277-291. https://doi.org/10.1080/15332969.2012.714700Article
Service quality perceptions and customer loyalty in casinos
Prentice, Catherine. 2013. "Service quality perceptions and customer loyalty in casinos." International Journal of Contemporary Hospitality Management. 25 (1), pp. 49-64. https://doi.org/10.1108/09596111311290219Article
Attitudinal and Behavioral Loyalty Amongst Casino Players in Macau
Prentice, Catherine. 2013. "Attitudinal and Behavioral Loyalty Amongst Casino Players in Macau." Services Marketing Quarterly. 34 (4), pp. 309-321. https://doi.org/10.1080/15332969.2013.827067Article
Employee performance outcomes and burnout following the presentation-of-self in customer-service contexts
Prentice, Catherine, Chen, Po-Ju and King, Brian. 2013. "Employee performance outcomes and burnout following the presentation-of-self in customer-service contexts." International Journal of Hospitality Management. 35, pp. 225-236. https://doi.org/10.1016/j.ijhm.2013.06.007Article
Emotional intelligence and adaptability– Service encounters between casino hosts and premium players
Prentice, Catherine and King, Brian E. M.. 2013. "Emotional intelligence and adaptability– Service encounters between casino hosts and premium players." International Journal of Hospitality Management. 32, pp. 287-294. https://doi.org/10.1016/j.ijhm.2012.06.004Article
Problem Gamblers’ Harsh Gaze on Casino Services
Prentice, Catherine and Woodside, Arch G.. 2013. "Problem Gamblers’ Harsh Gaze on Casino Services." Psychology and Marketing. 30 (12), pp. 1108-1123. https://doi.org/10.1002/mar.20670Article
Linking service quality, customer satisfaction and loyalty in casinos, does membership matter?
Shi, Yongdong, Prentice, Catherine and He, Wei. 2014. "Linking service quality, customer satisfaction and loyalty in casinos, does membership matter?" International Journal of Hospitality Management. 40, pp. 81-91. https://doi.org/10.1016/j.ijhm.2014.03.013Article
The development of service quality dimensions for internet service providers: Retaining customers of different usage patterns
Thaichon, Paramaporn, Lobo, Antonio, Prentice, Catherine and Quach, Thu Nguyen. 2014. "The development of service quality dimensions for internet service providers: Retaining customers of different usage patterns." Journal of Retailing and Consumer Services. 21 (6), pp. 1047-1058. https://doi.org/10.1016/j.jretconser.2014.06.006Article
A patron, a referral and why in Macau casinos—The case of mainland Chinese gamblers
Zeng, Zhong Lu and Prentice, Catherine. 2014. "A patron, a referral and why in Macau casinos—The case of mainland Chinese gamblers." International Journal of Hospitality Management. 36, pp. 167-175. https://doi.org/10.1016/j.ijhm.2013.09.001Article
Multiple Ps′ effects on gambling, drinking and smoking: Advancing theory and evidence
Prentice, Catherine and Cotte, June. 2015. "Multiple Ps′ effects on gambling, drinking and smoking: Advancing theory and evidence." Journal of Business Research. 68 (10), pp. 2045-2222. https://doi.org/10.1016/j.jbusres.2015.03.001Article
Casino marketing, problem gamblers or loyal customers?
Prentice, Catherine and Wong, IpKin Anthony. 2015. "Casino marketing, problem gamblers or loyal customers?" Journal of Business Research. 68 (10), pp. 2084-2092. https://doi.org/10.1016/j.jbusres.2015.03.006Article
Multilevel environment induced impulsive gambling
Wong, IpKin Anthony and Prentice, Catherine. 2015. "Multilevel environment induced impulsive gambling." Journal of Business Research. 68 (10), pp. 2102-2108. https://doi.org/10.1016/j.jbusres.2015.03.008Article
Revisiting Problem Gamblers’ Harsh Gaze on Casino Services: Applying Complexity Theory to Identify Exceptional Customers
Woodside, Arch G., Prentice, Catherine and Larsen, Anders. 2015. "Revisiting Problem Gamblers’ Harsh Gaze on Casino Services: Applying Complexity Theory to Identify Exceptional Customers." Psychology and Marketing. 32 (1), pp. 65-77. https://doi.org/10.1002/mar.20763Article
Quality, Value?– Insights into Medical Tourists’ Attitudes and Behaviors
Prajitmutita, Lyn Manassannan, Perenyi, Aron and Prentice, Catherine. 2016. "Quality, Value?– Insights into Medical Tourists’ Attitudes and Behaviors." Journal of Retailing and Consumer Services. 31, pp. 207-216. https://doi.org/10.1016/j.jretconser.2016.04.005Article
Leveraging employee emotional intelligence in casino profitability
Prentice, Catherine. 2016. "Leveraging employee emotional intelligence in casino profitability." Journal of Retailing and Consumer Services. 33, pp. 127-134. https://doi.org/10.1016/j.jretconser.2016.08.011Article
Customer Empowerment to Co-Create Service Designs and Delivery: Scale Development and Validation
Prentice, Catherine, Han, Xiao-Yun and Li, Yao-Qi. 2016. "Customer Empowerment to Co-Create Service Designs and Delivery: Scale Development and Validation." Services Marketing Quarterly. 37 (1), pp. 36-51. https://doi.org/10.1080/15332969.2015.1112182Article
Insights into Vodka consumer attitude and purchasing behaviors
Prentice, Catherine and Handsjuk, Nikolai. 2016. "Insights into Vodka consumer attitude and purchasing behaviors." Journal of Retailing and Consumer Services. 32, pp. 7-14. https://doi.org/10.1016/j.jretconser.2016.05.009Article
Embracing or fighting the urge: A multilevel investigation on casino service, branding and impulsive gambling
Prentice, Catherine and Wong, IpKin Anthony. 2016. "Embracing or fighting the urge: A multilevel investigation on casino service, branding and impulsive gambling." International Journal of Hospitality Management. 56, pp. 109-118. https://doi.org/10.1016/j.ijhm.2016.04.009Article
An asymmetrical approach to understanding configurations of customer loyalty in the airline industry
Prentice, Catherine and Loureiro, Sandra Maria Correia. 2017. "An asymmetrical approach to understanding configurations of customer loyalty in the airline industry." Journal of Retailing and Consumer Services. 38, pp. 96-107. https://doi.org/10.1016/j.jretconser.2017.05.005Article
Uncovering the service profit chain in the casino industry
Prentice, Catherine, Wong, IpKin Anthony and Lam, Desmond. 2017. "Uncovering the service profit chain in the casino industry." International Journal of Contemporary Hospitality Management. 29 (11), pp. 2826-2846. https://doi.org/10.1108/IJCHM-02-2016-0089Article