The Googled ethnographer

Article

Saltmarsh, Sue. 2013. "The Googled ethnographer." Qualitative Research Journal. 13 (3), pp. 236-243. https://doi.org/10.1108/QRJ-12-2012-0034
Article Title

The Googled ethnographer

ERA Journal ID19980
Article CategoryArticle
Authors
AuthorSaltmarsh, Sue
Journal TitleQualitative Research Journal
Journal Citation13 (3), pp. 236-243
Number of Pages8
Year2013
PublisherEmerald
Place of PublicationBingley, West Yorkshire, UK
ISSN1443-9883
1448-0980
Digital Object Identifier (DOI)https://doi.org/10.1108/QRJ-12-2012-0034
Web Address (URL)http://www.emeraldinsight.com/doi/full/10.1108/QRJ-12-2012-0034
Abstract

Purpose – The purpose of this paper is to consider how researcher positionality is reconfigured
by internet use.

Design/methodology/approach – Drawing on recent ethnographic studies conducted in Australia
and Canada, the paper considers here how participant agency is symbolically and materially enacted
through technology use.

Findings – The use of information communication technologies by researchers, research participants
and industry partners in online information searching, and the production and dissemination of text
poses challenges to conventional assumptions of unequal power relations in research sites.

Research limitations/implications – The paper explores methodological, theoretical and practical
implications of being a Googled ethnographer whose life, work, professional activities and networks as
represented online are available for public scrutiny.

Originality/value – The paper argues, taking inspiration from Sarah Pink’s recent work, that the author’s
and others’ use of information and communication technologies implicates us in shared “entanglements” of
responsibility within and beyond research sites. The importance of these entanglements for contemporary
thinking about researcher positionality, research relationships and researched/researching subjectivities
is also considered.

Keywordsinformation technology, qualitative research, ethnography
ANZSRC Field of Research 2020441006. Sociological methodology and research methods
390203. Sociology of education
390401. Comparative and cross-cultural education
Public Notes

Files associated with this item cannot be displayed due to copyright restrictions.

Byline AffiliationsAustralian Catholic University
Institution of OriginUniversity of Southern Queensland
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