350699. Marketing not elsewhere classified
| Title | 350699. Marketing not elsewhere classified |
|---|---|
| Parent | 3506. Marketing |
Latest research outputs
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Marketing organic food in Australia: A qualitative study of factors influencing consumers’ purchase intentions
Almrafee, Mohammad, Chimhundu, Ranga and Hassan, Rumman. 2019. "Marketing organic food in Australia: A qualitative study of factors influencing consumers’ purchase intentions." Lang, Mark (ed.) International Food Marketing Research Symposium 2019. Sippy Downs, Australia 12 - 13 Jun 2019 Tampa, United States.Other
Marketing organic food in Australia: a study of factors influencing consumers' purchase intention
Almrafee, Mohammad Nabeel Ibrahim. 2019. Marketing organic food in Australia: a study of factors influencing consumers' purchase intention. PhD Thesis Doctor of Philosophy. University of Southern Queensland. https://doi.org/10.26192/yf3f-4072PhD Thesis
An examination of the relationship between consumers' cultural values and their functional food perception
Neupane, Saugat. 2019. An examination of the relationship between consumers' cultural values and their functional food perception. PhD Thesis Doctor of Philosophy. University of Southern Queensland. https://doi.org/10.26192/6j8z-xn36PhD Thesis
Using the Norm Activation Model to Predict the Pro-Environmental Behaviors of Public Servants at the Central and Local Governments in Taiwan
Fang, Wei-Ta, Chiang, Yi-Te, Ng, Eric and Lo, Jen-Chieh. 2019. "Using the Norm Activation Model to Predict the Pro-Environmental Behaviors of Public Servants at the Central and Local Governments in Taiwan." Sustainability. 11 (13), pp. 1-20. https://doi.org/10.3390/su11133712Article
Cultural values affect functional food perception
Neupane, Saugat, Chimhundu, Ranga and Chan, K. C.. 2019. "Cultural values affect functional food perception." British Food Journal. 121 (8), pp. 1700-1714. https://doi.org/10.1108/BFJ-03-2019-0178Article
Is religiosity an important consideration in Muslim consumer behavior: exploratory study in the context of western imported food in Pakistan
Bukhari, Syed Faheem Hasan, Woodside, Frances M., Hassan, Rumman, Shaikh, Ayesha Latifa, Hussain, Saima and Mazhar, Waqas. 2019. "Is religiosity an important consideration in Muslim consumer behavior: exploratory study in the context of western imported food in Pakistan." Journal of Islamic Marketing. 10 (4), pp. 1288-1307. https://doi.org/10.1108/JIMA-01-2018-0006Article
Locus of control: the mediation effect between emotional stability and pro-environmental behavior
Chiang, Yi-Te, Fang, Wei-Ta, Kaplan, Ulas and Ng, Eric. 2019. "Locus of control: the mediation effect between emotional stability and pro-environmental behavior." Sustainability. 11 (3), pp. 1-14. https://doi.org/10.3390/su11030820Article
Exploring Muslims consumer perception and religiosity towards purchase behavior in context with western imported food products in Pakistan
Bukhari, Syed Faheem Hasan. 2018. Exploring Muslims consumer perception and religiosity towards purchase behavior in context with western imported food products in Pakistan. PhD Thesis Doctor of Philosophy. University of Southern Queensland. https://doi.org/10.26192/5f71710899a0cPhD Thesis
The Theory of Planned Behavior to Predict Protective Behavioral Intentions against PM2.5 in Parents of Young Children from Urban and Rural Beijing, China
Liu, Shumei, Chiang, Yi-Te, Tseng, Chie-Chien, Ng, Eric, Yeh, Gwo-Liang and Fang, Wei-Ta. 2018. "The Theory of Planned Behavior to Predict Protective Behavioral Intentions against PM2.5 in Parents of Young Children from Urban and Rural Beijing, China." International Journal of Environmental Research and Public Health. 15 (10), pp. 1-17. https://doi.org/10.3390/ijerph15102215Article
Determinants of pro-environmental behaviour among young and older farmers in Taiwan
Fang, Wei-Ta, Ng, Eric and Zhan, Yong-Shen. 2018. "Determinants of pro-environmental behaviour among young and older farmers in Taiwan." Sustainability. 10 (7), pp. 1-15. https://doi.org/10.3390/su10072186Article
Australian Muslim women and fitness choices – myths debunked
Summers, Jane, Hassan, Rumman, Ong, Derek and Hossain, Munir. 2018. "Australian Muslim women and fitness choices – myths debunked." Journal of Services Marketing. 32 (5), pp. 605-615. https://doi.org/10.1108/JSM-07-2017-0261Article
Environmental literacy on ecotourism: a study on student knowledge, attitude, and behavioral intentions in China and Taiwan
Fang, Wei-Ta, Lien, Ching-Yu, Huang, Yueh-Wen, Han, Guosheng, Shyu, Guey-Shin, Chou, Jui-Yu and Ng, Eric. 2018. "Environmental literacy on ecotourism: a study on student knowledge, attitude, and behavioral intentions in China and Taiwan." Sustainability. 10 (6), pp. 1-22. https://doi.org/10.3390/su10061886Article
A nationwide survey evaluating the environmental literacy of undergraduate students in Taiwan
Liang, Shih-Wu, Fang, Wei-Ta, Yeh, Shin-Cheng, Liu, Shiang-Yao, Tsai, Huei-Min, Chou, Jui-Yu and Ng, Eric. 2018. "A nationwide survey evaluating the environmental literacy of undergraduate students in Taiwan." Sustainability. 10 (6), pp. 1-21. https://doi.org/10.3390/su10061730Article
Services marketing
Fisk, Raymond and Hume, Margee. 2007. Services marketing. John Wiley & Sons.Authored book
A self-evaluation system of quality planning for tourist attractions in Taiwan: an integrated AHP-Delphi approach from career professionals
Chen, Luan, Ng, Eric, Huang, Shyh-Chang and Fang, Wei-Ta. 2017. "A self-evaluation system of quality planning for tourist attractions in Taiwan: an integrated AHP-Delphi approach from career professionals." Sustainability. 9 (10). https://doi.org/10.3390/su9101751Article
Normative beliefs, attitudes, and social norms: people reduce waste as an index of social relationships when spending leisure time
Fang, Wei-Ta, Ng, Eric, Wang, Ching-Ming and Hsu, Ming-Lin. 2017. "Normative beliefs, attitudes, and social norms: people reduce waste as an index of social relationships when spending leisure time." Sustainability. 9 (10). https://doi.org/10.3390/su9101696Article
Physical outdoor activity versus indoor activity: their influence on environmental behaviors
Fang, Wei-Ta, Ng, Eric and Chang, Mei-Chuan. 2017. "Physical outdoor activity versus indoor activity: their influence on environmental behaviors." International Journal of Environmental Research and Public Health. 14 (7). https://doi.org/10.3390/ijerph14070797Article
A preliminary study of Chinese consumers' willingness-to-pay for fruit produced with sustainable attributes
Sun, X. and Collins, R.. 2013. "A preliminary study of Chinese consumers' willingness-to-pay for fruit produced with sustainable attributes." Acta Horticulturae. 1006, pp. 349-353. https://doi.org/10.17660/ActaHortic.2013.1006.44Article
Satisfaction, organizational commitment and future action in charity sport event volunteers
Hyde, Melissa K., Dunn, Jeff, Wust, Natalie, Bax, Caitlin and Chambers, Suzanne K.. 2016. "Satisfaction, organizational commitment and future action in charity sport event volunteers." International Journal of Nonprofit and Voluntary Sector Marketing. 21 (3), pp. 148-167. https://doi.org/10.1002/nvsm.1552Article
An empirical investigation of the impact of commitment and trust on internal marketing
Ng, Eric, Fang, Wei-Ta and Lien, Ching-Yu. 2016. "An empirical investigation of the impact of commitment and trust on internal marketing." Journal of Relationship Marketing. 15 (1-2), pp. 35-53. https://doi.org/10.1080/15332667.2016.1158046Article
Service recovery in the Australian banking industry
Valenzuela, Fredy, Cooksey, Ray, Chandralal, Lalith and Hassan, Rumman. 2013. "Service recovery in the Australian banking industry." Contemporary Management Research: an international journal. 9 (4), pp. 463-482. https://doi.org/10.7903/cmr.11370Article
Category captain arrangements in grocery retail marketing
Chimhundu, Ranga, Kong, Eric and Gururajan, Raj. 2015. "Category captain arrangements in grocery retail marketing." Asia Pacific Journal of Marketing and Logistics. 27 (3), pp. 368-384. https://doi.org/10.1108/APJML-08-2014-0124Article
Service environment and gambling behaviors
Prentice, Catherine and Ma, Er Dan. 2015. "Service environment and gambling behaviors." Gursoy, Dogan, Yolal, Medet and Lee, Timothy (ed.) 5th Advances in Hospitality & Tourism Marketing and Management Conference (AHTMM 2015). Beppu, Japan 18 - 21 Jun 2015Paper
Attributes used by regional Australian back pain sufferers to evaluate treatment types and service providers
McClymont, Hoda. 2013. "Attributes used by regional Australian back pain sufferers to evaluate treatment types and service providers." ANZMAC 2013: Engaging With Our Future. Auckland, New Zealand 01 - 04 Dec 2013 Auckland, New Zealand.Paper
Creating the global greenscape: developing a global market-entry framework for the green and renewable technologies
Hume, Margee, Johnston, Paul, Argar, Mark and Hume, Craig. 2013. "Creating the global greenscape: developing a global market-entry framework for the green and renewable technologies." Gonzalez-Perez, Maria Alejandra and Leonard, Liam (ed.) International business, sustainability and corporate social responsibility. Bingley, WYorks. United Kingdom. Emerald. pp. 151 -185Edited book (chapter)
Cultural value perception in the memorable tourism experience
Horvath, Zsuzsanna. 2013. "Cultural value perception in the memorable tourism experience." Smith , Melanie and Richards, Greg (ed.) The Routledge handbook of cultural tourism. Abingdon, Oxon. United Kingdom. Routledge. pp. 375-382Edited book (chapter)
The effect of inter-organization trust and dependency on e-procurement adoption: A case of Malaysian manufacturers
Al-Hakim, Latif, Nik Abdullah, Nik Ab Halim and Ng, Eric. 2012. "The effect of inter-organization trust and dependency on e-procurement adoption: A case of Malaysian manufacturers." Journal of Electronic Commerce in Organizations: the international journal of electronic commerce in modern organizations. 10 (2), pp. 40-60. https://doi.org/10.4018/jeco.2012040103Article
An empirical study on the success factors of supplier-distributor relationships
Ng, Eric. 2012. "An empirical study on the success factors of supplier-distributor relationships." Contemporary Management Research: an international journal. 8 (2), pp. 161-180.Article
iLeisure: conceptualizing youth online leisure and quality of life
Hume, Margee and Sullivan Mort, Gillian. 2012. "iLeisure: conceptualizing youth online leisure and quality of life." International Journal of Organisational Behaviour. 17 (2), pp. 87-107.Article
The impact of multiple representations of content using multimedia on learning outcomes across learning styles and modal preferences
Sankey, M. D., Birch, D. and Gardiner, M. W.. 2011. "The impact of multiple representations of content using multimedia on learning outcomes across learning styles and modal preferences." International Journal of Education and Development Using Information and Communication Technology. 7 (3), pp. 18-35.Article
Special Issue: Sustainability, Social Entrepreneurship and Social Change
Sullivan Mort, Gillian and Hume, Margee. 2009. "Special Issue: Sustainability, Social Entrepreneurship and Social Change ." Australasian Marketing Journal. 17 (4), pp. 189-191. https://doi.org/10.1016/j.ausmj.2009.06.008Editorial
Identifying casino patrons from the tourism market
Prentice, Catherine and Laesser, C.. 2012. "Identifying casino patrons from the tourism market." 22nd Annual Council for Australasian Tourism and Hospitality Education Conference (CAUTHE 2012). Melbourne, Australia 06 - 09 Feb 2012 Melbourne, Australia.Paper
Challenging first year marketing students using a tournament style competition
Rundle-Thiele, Sharyn R. and Kuhn, Kerri-Ann L.. 2008. "Challenging first year marketing students using a tournament style competition." Robinson, Leroy Jr. (ed.) 2008 Academy of Marketing Science Annual Conference: Creating Value in a Global Marketplace. Vancouver, Canada 28 - 31 May 2008 Coral Gables, Florida.Poster
Understanding the path to purchase: resolving the complexities that influence decisions
Mills, Michael, Torkar, Nicole, Katsinikas, Tina and Dye, Andrew. 2006. "Understanding the path to purchase: resolving the complexities that influence decisions." ESOMAR Automotive Conference 2006. Laussane, Switzerland Mar 2006Paper
Sustainable supplier-distributor relationships: insights from Australian agribusinesses
Ng, Eric. 2011. "Sustainable supplier-distributor relationships: insights from Australian agribusinesses." Fang, Wenchang (ed.) 2011 International Conference on Marketing Studies (ICMS 2011). Kuala Lumpur, Malaysia 10 - 11 Sep 2011 Taipei County, Taiwan.Paper
An empirical investigation on the use of information sources for promoting healthy eating
Ng, Eric and Hastings, Kathy. 2011. "An empirical investigation on the use of information sources for promoting healthy eating." Contemporary Management Research: an international journal. 7 (1), pp. 45-66.Article
Analysis of management narrative to understand social marketing strategy: the case for 'Branding Logan City'
Russell, David, Sullivan Mort, Gillian and Hume, Margee. 2009. "Analysis of management narrative to understand social marketing strategy: the case for 'Branding Logan City'." Australasian Marketing Journal. 17 (4), pp. 232-237. https://doi.org/10.1016/j.ausmj.2009.06.007Article
Using the jazz metaphor to enhance student learning and skill development in the marketing research course
Mills, Michael K.. 2010. "Using the jazz metaphor to enhance student learning and skill development in the marketing research course." Journal of Marketing Education. 32 (3), pp. 300-313. https://doi.org/10.1177/0273475310377782Article
Wine marketing online
Baron, Judi, Somogyi, Simon, Hall, Dayle and Carrington, Alan. 2008. "Wine marketing online." BbWorld Asia Pacific 2008 Conference. Adelaide, Australia 10 - 12 Sep 2008Presentation
Compassion without action: examining the young consumers consumption and attitude to sustainable consumption
Hume, Margee. 2010. "Compassion without action: examining the young consumers consumption and attitude to sustainable consumption." Journal of World Business. 45 (4), pp. 385-394. https://doi.org/10.1016/j.jwb.2009.08.007Article