Application and device characteristics as drivers for smart mobile device adoption and productivity

Article

Ally, Mustafa and Gardiner, Michael. 2012. "Application and device characteristics as drivers for smart mobile device adoption and productivity." International Journal of Organisational Behaviour. 17 (4), pp. 35-47.
Article Title

Application and device characteristics as drivers for smart mobile device adoption and productivity

ERA Journal ID21951
Article CategoryArticle
AuthorsAlly, Mustafa (Author) and Gardiner, Michael (Author)
Journal TitleInternational Journal of Organisational Behaviour
Journal Citation17 (4), pp. 35-47
Number of Pages13
Year2012
Place of PublicationToowoomba, Australia
ISSN1440-5377
Web Address (URL)http://www.usq.edu.au/business-law/research/ijob/articles
Abstract

This paper proposes an adaptation of the Technology Acceptance Model (TAM) that
can be employed to explain and predict the acceptance of SMDs. Also included in the
model are a number of external and new moderating variables that can be used to
explain user intentions and subsequent usage behaviour. The model holds that Perceived
Mobility Value and Perceived Enjoyment are direct determinants of usage intention and behaviour and that Activity-based Usage and Device Characteristics are posited to mediate the impact of these constructs. The proposed model aims to enhance one’s understanding of consumer motivations for using SMDs and can aid efforts to promote
the adoption and diffusion of these devices.

KeywordsSmart Mobile Devices, TAM, technology adoption, consumer motivation, smart devices
ANZSRC Field of Research 2020350602. Consumer-oriented product or service development
350606. Marketing research methodology
460909. Information systems philosophy, research methods and theory
Public Notes

© M Ally & M Gardiner. Authors retain copyright.

Byline AffiliationsSchool of Information Systems
School of Management and Marketing
Institution of OriginUniversity of Southern Queensland
Permalink -

https://research.usq.edu.au/item/q1327/application-and-device-characteristics-as-drivers-for-smart-mobile-device-adoption-and-productivity

Log in to edit

Download files

Published Version
Ally_Gardiner_IJOB_v17n4_PV.pdf
File access level: Anyone

  • 2015
    total views
  • 1199
    total downloads
  • 10
    views this month
  • 7
    downloads this month

Export as

Related outputs

Exploring the perspectives of Australian primary school teachers on students learning about project management
Delle-Vergini, Sante, Eacersall, Douglas, Dann, Chris, Ally, Mustafa and Chakraborty, Subrata. 2024. "Exploring the perspectives of Australian primary school teachers on students learning about project management." Issues in Educational Research. 34 (3), pp. 928-952.
Teaching project management to primary school children: a scoping review
Delle-Vergini, Sante, Eacersall, Douglas, Dann, Chris, Ally, Mustafa and Chakraborty, Subrata. 2024. "Teaching project management to primary school children: a scoping review." The Australian Educational Researcher. 51 (4), pp. 1035-1062. https://doi.org/10.1007/s13384-023-00627-7
Predicting Co-Occurring Mental Health and Substance Use Disorders in Women: An Automated Machine Learning Approach
Acharya, Nirmal, Kar, Padmaja, Ally, Mustafa and Soar, Jeffrey. 2024. "Predicting Co-Occurring Mental Health and Substance Use Disorders in Women: An Automated Machine Learning Approach." Applied Sciences. 14 (4). https://doi.org/10.3390/app14041630
Teaching project management to primary school children: Exploring the perspectives of project practitioners
Delle-Vergini, Sante, Ally, Mustafa, Eacersall, Douglas, Dann, Chris and Chakraborty, Subrata. 2023. "Teaching project management to primary school children: Exploring the perspectives of project practitioners." Issues in Educational Research. 33 (1), pp. 41-70.
Blockchain technology enables healthcare data management and accessibility
Ali, Omar, Jaradat, Ashraf, Ally, Mustafa and Rotabi, Sareh. 2022. "Blockchain technology enables healthcare data management and accessibility." Muthu, Subramanian Senthilkannan (ed.) Blockchain technologies for sustainability. Singapore. Springer. pp. 91-118
Integration of blockchains with management information systems
Chan, Ka Ching, Zhou, Xujuan, Gururajan, Raj, Zhou, Xiong, Ally, Mustafa and Gardiner, Michael. 2020. "Integration of blockchains with management information systems." Tamba, Tua A. (ed.) 2019 International Conference on Mechatronics, Robotics and Systems Engineering (MoRSE 2019). Bali, Indonesia 04 - 06 Dec 2019 https://doi.org/10.1109/MoRSE48060.2019.8998694
A Conceptual Model to Evaluate the Effectiveness of Information Technology Governance
Asgarkhani, Mehdi, Cater-Steel, Aileen, Toleman, Mark and Ally, Mustafa. 2018. "A Conceptual Model to Evaluate the Effectiveness of Information Technology Governance." 6th International Conference on Management, Leadership and Governance (ICMLG 2018). Bangkok, Thailand 24 - 25 May 2018 United Kingdom.
Making investment decisions on RFID technology: an evaluation of key adoption factors in construction firms
Mabad, Tarik, Ali, Omar, Ally, Mustafa, Wamba, Samuel Fosso and Chan, Ka Ching. 2021. "Making investment decisions on RFID technology: an evaluation of key adoption factors in construction firms." IEEE Access. 9, pp. 36937-36954. https://doi.org/10.1109/ACCESS.2021.3063301
Dehumanisation of ‘Outgroups’ on Facebook and Twitter: towards a framework for assessing online hate organisations and actors
Abdalla, Mohamad, Ally, Mustafa and Jabri-Markwell, Rita. 2021. "Dehumanisation of ‘Outgroups’ on Facebook and Twitter: towards a framework for assessing online hate organisations and actors." SN Social Sciences. 1, pp. 1-28. https://doi.org/10.1007/s43545-021-00240-4
The state of play of blockchain technology in the financial services sector: A systematic literature review
Ali, Omar, Ally, Mustafa, Clutterbuck, . and Dwivedi, Yogesh. 2020. "The state of play of blockchain technology in the financial services sector: A systematic literature review." International Journal of Information Management. 54, pp. 1-19. https://doi.org/10.1016/j.ijinfomgt.2020.102199
The impact of ineffective ITG on IT deployment: a study of failed IT deployment initiatives
Asgarkhani, Mehdi, Toleman, Mark, Ally, Mustafa and Lane, Michael. 2018. "The impact of ineffective ITG on IT deployment: a study of failed IT deployment initiatives." Stockdale, Rosemary, Win, Khin Tha and Sugumaran, Vijayan (ed.) 29th Australasian Conference of Information Systems (ACIS 2018). Sydney, Australia 03 - 05 Dec 2018 Australia. https://doi.org/10.5130/acis2018.bn
Facilitating knowledge transfer based on a resource based view of tacit knowledge stock: a skills assessment perspective
Pant, Aastha, Shrestha, Anup, Kong, Eric and Ally, Mustafa. 2018. "Facilitating knowledge transfer based on a resource based view of tacit knowledge stock: a skills assessment perspective." 29th Australasian Conference on Information Systems (ACIS 2018). Sydney, Australia 03 - 05 Dec 2018 Australia.
A systematic literature mapping to investigate the role of IT in knowledge stock and transfer
Pant, Aastha, Shrestha, Anup, Kong, Eric and Ally, Mustafa. 2018. "A systematic literature mapping to investigate the role of IT in knowledge stock and transfer." Tanabu, Motonari and Senoo, Dai (ed.) 22nd Pacific Asia Conference on Information Systems (PACIS 2018). Yokohama, Japan 26 - 30 Jun 2018
Failed IT projects: is poor IT governance to blame?
Asgarkhani, Mehdi, Cater-Steel, Aileen, Toleman, Mark and Ally, Mustafa. 2017. "Failed IT projects: is poor IT governance to blame?" Riemer, Kai, Indulska, Marta and Tuunainen, Virpi Kristiina (ed.) 28th Australasian Conference on Information Systems (ACIS 2017). Hobart, Australia 04 - 06 Dec 2017 Australia.
The role of national culture in the strategic use of and investment in ICT: a comparative study of Japanese and Australian organisations
Baty, Craig K., Lane, Michael, Cater-Steel, Aileen and Ally, Mustafa. 2017. "The role of national culture in the strategic use of and investment in ICT: a comparative study of Japanese and Australian organisations." Riemer, Kai, Indulska, Marta and Tuunainen, Virpi Kristiina (ed.) 28th Australasian Conference on Information Systems (ACIS 2017). Hobart, Australia 04 - 06 Dec 2017 Australia.
Data mining in IoT: data analysis for a new paradigm on the Internet
Wlodarczak, Peter, Ally, Mustafa and Soar, Jeffrey. 2017. "Data mining in IoT: data analysis for a new paradigm on the Internet." 2017 IEEE/WIC/ACM International Conference on Web Intelligence (WI 2017). Leipzig, Germany 23 - 26 Aug 2017 New York, United States. https://doi.org/10.1145/3106426.3115866
How well are Australian business graduates prepared for the workplace?
McClymont, Hoda, Volkov, Michael, Behjat, Nura and Gardiner, Michael. 2006. "How well are Australian business graduates prepared for the workplace?" Ogunmokun, Gabriel and Gabbay, Rony (ed.) AWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference. Paris, France 10 - 13 Jul 2006 Paris, France.
Discovering small business strategic marketing decision making behaviour
Gardiner, Michael and Jocumsen, Graham. 2002. "Discovering small business strategic marketing decision making behaviour." ANZMAC 2002. Melbourne, Australia 02 - 04 Dec 2002 Melbourne, Australia.
Critical success factors for regional community portals: a preliminary model
Lawley, Meredith, Summers, Jane, Koronios, Andy and Gardiner, Michael. 2001. "Critical success factors for regional community portals: a preliminary model." Chetty, Sylvie and Collins, Brett (ed.) ANZMAC 2001: Bridging Marketing Theory and Practice. Auckland, New Zealand 01 - 05 Dec 2001 Auckland, New Zealand.
Teaching marketing research: preaching what we practice
Lawley, Meredith and Gardiner, Michael. 1999. "Teaching marketing research: preaching what we practice." Cadeaux, Jack and Uncles, Mark (ed.) ANZMAC 1999: Marketing in the Third Millennium. Sydney, Australia 28 Nov - 01 Dec 1999 Sydney.
The potential impact of digital currencies on the Australian economy
Ally, Mustafa, Gardiner, Michael and Lane, Michael. 2015. "The potential impact of digital currencies on the Australian economy." 26th Australasian Conference on Information Systems (ACIS 2015). Adelaide, Australia 30 Nov - 04 Dec 2015 Australia.
Consumer managed home e-health for the next decade
Soar, Jeffrey, Ally, Mustafa and Su, Ying. 2011. "Consumer managed home e-health for the next decade." Rotchanakitumnuai, Siriluck and Kaewkitipong, Laddawan (ed.) 11th International Conference on Electronic Business: Borderless e-Business for the Next Decade (ICEB 2011). Bangkok, Thailand 28 Nov - 02 Dec 2011 Bangkok, China.
Data process and analysis technologies of big data
Wlodarczak, Peter, Ally, Mustafa and Soar, Jeffrey. 2016. "Data process and analysis technologies of big data." Yu, Shui, Lin, Xiaodong, Misic, Jelena and Shen, Xuemin (Sherman) (ed.) Networking for big data. Boca Raton, FL, United States. CRC Press. pp. 103-119
Genome mining using machine learning techniques
Wlodarczak, Peter, Soar, Jeffrey and Ally, Mustafa. 2015. "Genome mining using machine learning techniques." Geissbuhler, Antoine, Demongeot, Jacques, Mokhtari, Mounir and Abdulrazak, Bessam (ed.) 13th International Conference on Smart Homes and Health Telematics: Inclusive Smart Cities and e-Health (ICOST 2015). Geneva, Switzerland 10 - 12 Jun 2015 Switzerland. https://doi.org/10.1007/978-3-319-19312-0_39
The old, the new and the complicated: a trilogy of marketing relationships
Healy, Marilyn, Hastings, Kathleen, Brown, Les and Gardiner, Michael. 2001. "The old, the new and the complicated: a trilogy of marketing relationships." European Journal of Marketing. 35 (1/2), pp. 182-193. https://doi.org/10.1108/03090560110363418
Reality mining in eHealth
Wlodarczak, Peter, Soar, Jeffrey and Ally, Mustafa. 2015. "Reality mining in eHealth." Yin, Xiaoxia, Ho, Kendall, Zeng, Daniel, Aickelin, Uwe, Zhou, Rui and Wang, Hua (ed.) 4th International Health Information Science Conference (HIS 2015). Melbourne, Australia 28 - 30 May 2015 Switzerland. https://doi.org/10.1007/978-3-319-19156-0_1
What the future holds for social media data analysis
Wlodarczak, P., Soar, J. and Ally, M.. 2015. "What the future holds for social media data analysis." International Journal of Computer, Information, Systems and Control Engineering. 9 (1), pp. 16-19.
The impact of multiple representations of content using multimedia on learning outcomes
Birch, Dawn, Sankey, Michael and Gardiner, Michael. 2010. "The impact of multiple representations of content using multimedia on learning outcomes." International Journal of Instructional Technology and Distance Learning. 7 (4), pp. 3-19.
MKTG2: 2nd Asia-Pacific edition
Lamb, Charles W., Hair, Joseph F., McDaniel, Carl, Summers, Jane and Gardiner, Michael. 2013. MKTG2: 2nd Asia-Pacific edition. Melbourne, Australia. Cengage Learning Australia.
The moderating influence of device characteristics and usage on user acceptance of smart mobile devices
Ally, Mustafa and Gardiner, Michael. 2012. "The moderating influence of device characteristics and usage on user acceptance of smart mobile devices." Lamp, John (ed.) 23rd Australasian Conference on Information Systems (ACIS 2012). Geelong, Australia 03 - 05 Dec 2012 Geelong, Australia.
Student attention, engagement and participation in a twitter-friendly classroom
Ally, Mustafa. 2012. "Student attention, engagement and participation in a twitter-friendly classroom." Lamp, John (ed.) 23rd Australasian Conference on Information Systems (ACIS 2012). Geelong, Australia 03 - 05 Dec 2012 Geelong, Australia.
The impact of multiple representations of content using multimedia on learning outcomes across learning styles and modal preferences
Sankey, M. D., Birch, D. and Gardiner, M. W.. 2011. "The impact of multiple representations of content using multimedia on learning outcomes across learning styles and modal preferences." International Journal of Education and Development Using Information and Communication Technology. 7 (3), pp. 18-35.
(MiMDs): giving the mobile phone the finger
Ally, Mustafa and Gardiner, Michael. 2011. "(MiMDs): giving the mobile phone the finger." Building Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia (2011). Brisbane, Australia 09 Nov 2011 Toowoomba, Australia.
Sustainable education in the western corridor: the research roadmap ahead
Rose, Denis, Ally, Mustafa, Cassidy, Frances, Gardiner, Michael and Hume, Margee. 2011. "Sustainable education in the western corridor: the research roadmap ahead." Building Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia (2011). Brisbane, Australia 09 Nov 2011 Toowoomba, Australia.
Employer (dis)satisfaction with Australian marketing graduates: the development of a research framework
McClymont, Hoda, Volkov, Michael, Gardiner, Michael, Behjat, Nura and Geoghegan, Noel. 2005. "Employer (dis)satisfaction with Australian marketing graduates: the development of a research framework." Purchase, Sharon (ed.) Australian and New Zealand Marketing Academy Conference (ANZMAC 2005): Broadening the Boundaries. Fremantle, Australia 05 - 07 Dec 2005 Fremantle, Western Australia.
Developing a local government marketing model
Gardiner, Michael. 2009. "Developing a local government marketing model." Luxton, Sandra (ed.) 23rd Australian and New Zealand Marketing Academy Conference (ANZMAC 2009). Melbourne, Australia 30 Nov - 02 Dec 2009 Canning Bridge, Western Australia.
Meeting consumer trust concerns at the checkouts of Australian online retailers
Ally, Mustafa and Toleman, Mark. 2002. "Meeting consumer trust concerns at the checkouts of Australian online retailers." 13th Australasian Conference on Information Systems (ACIS 2002). Melbourne, Australia 04 - 06 Dec 2002 Melbourne, Australia.
A web site sophistication model based on value-added technology solutions and services
Ally, Mustafa, Cater-Steel, Aileen and Toleman, Mark. 2007. "A web site sophistication model based on value-added technology solutions and services." Toleman, Mark, Cater-Steel, Aileen and Roberts, Dave (ed.) 18th Australasian Conference on Information Systems (ACIS 2007). Toowoomba, Australia 05 - 07 Dec 2007 Toowoomba, Australia.
Students' perceptions of technology-based marketing courses
Birch, Dawn and Gardiner, Michael. 2005. "Students' perceptions of technology-based marketing courses." Purchase, Sharon (ed.) Australian and New Zealand Marketing Academy Conference (ANZMAC 2005): Broadening the Boundaries. Fremantle, Australia 05 - 07 Dec 2005 Fremantle, Western Australia.
A framework for understanding the factors influencing pair programming success
Ally, Mustafa, Darroch, Fiona and Toleman, Mark. 2005. "A framework for understanding the factors influencing pair programming success." Baumeister, Hubert, Marchesi, Michele and Holcombe, Mike (ed.) 6th International Conference, XP 2005. Sheffield, United Kingdom Jun 2005 Germany. Springer. https://doi.org/10.1007/11499053_10
Engaging students through multimodal learning environments: the journey continues
Sankey, Michael, Birch, Dawn and Gardiner, Michael. 2010. "Engaging students through multimodal learning environments: the journey continues." Steel, Caroline, Keppell, Michael, Gerbic, Philippa and Housego, Simon (ed.) 27th Annual Conference of the Australasian Society for Computers in Learning in Tertiary Education (ASCILITE 2010). Sydney, Australia 05 - 08 Dec 2010 Brisbane, Australia.
Usage and preference of traditional and alternative payment methods by online consumers in the Australian marketplace
Ally, Mustafa. 2010. Usage and preference of traditional and alternative payment methods by online consumers in the Australian marketplace. PhD Thesis Doctor of Philosophy. University of Southern Queensland.
Making the twain meet: applying marketing principles to local government activities
Gardiner, Michael and Brown, Les. 1999. "Making the twain meet: applying marketing principles to local government activities." Cadeaux, Jack and Uncles, Mark (ed.) ANZMAC 1999: Marketing in the Third Millennium. Sydney, Australia 28 Nov - 01 Dec 1999 Sydney, Australia.
Adopting educational technology to enhance the marketing curriculum: is it worth the effort?
Birch, Dawn, Sankey, Michael and Gardiner, Michael. 2010. "Adopting educational technology to enhance the marketing curriculum: is it worth the effort?" Ballantine, Paul and Finsterwalder, Jorg (ed.) ANZMAC 2010: Doing More With Less. Christchurch, New Zealand 29 Nov - 01 Dec 2010 Christchurch, New Zealand.
Traditional and alternative internet payment systems: the merchant perspective
Ally, Mustafa, Toleman, Mark and Cater-Steel, Aileen. 2010. "Traditional and alternative internet payment systems: the merchant perspective." 5th International Conference on Qualitative Research in IT & IT in Qualitative Research: The Traditions and Innovations of Qualitative Approaches in ICT Research (QualIT 2010). Brisbane, Australia 29 - 30 Nov 2010 Australia.
A case study approach to investigate academic perspective on knowledge and knowledge transfer issues
Gururajan, Vijaya and Gardiner, Michael. 2004. "A case study approach to investigate academic perspective on knowledge and knowledge transfer issues." 1st International Conference on Qualitative Research in IT & IT in Qualitative Research (QualIT 2004). Queensland, Australia 24 - 26 Nov 2004 Australia.
Assessing viability for starting business
Teoh, Wai Sue and Gardiner, Michael W.. 2007. "Assessing viability for starting business." Albion, Majella J. and Collins, Pauline (ed.) 2007 International Women's Conference: Education, Employment and Everything... theTriple Layers of a Woman's Life. Toowoomba, Australia 26 - 29 Sep 2007 Toowoomba, Australia.
Mktg, 1st Asia Pacific ed.
Lamb, Charles, Hair, Joseph F., McDaniel, Carl, Summers, Jane and Gardiner, Michael. 2009. Mktg, 1st Asia Pacific ed. South Melbourne, Australia. Cengage Learning Australia.
Essentials of marketing, 2nd ed.
Summers, Jane, Gardiner, Michael, Lamb, Charles W., Hair, Joseph F. and McDaniel, Carl. 2005. Essentials of marketing, 2nd ed. South Melbourne, Australia. Thomson Nelson Australia Pty Ltd.
Essentials of marketing
Summers, Jane, Gardiner, Michael, Lamb, Charles, Hair, Joseph F. and McDaniel, Carl. 2003. Essentials of marketing. Melbourne, Australia. Thomson Nelson Australia Pty Ltd.
Essentials of marketing, 3rd ed.
Summers, Jane, Gardiner, Michael, Lamb, Charles W., Hair, Joseph F. and McDaniel, Carl. 2009. Essentials of marketing, 3rd ed. South Melbourne, Australia. Cengage Learning Australia.
The importance of risk reduction on merchant uptake of real-time credit card payment processing systems
Ally, Mustafa. 2003. "The importance of risk reduction on merchant uptake of real-time credit card payment processing systems." CollECTeR (Europe) 2003. Galway, Ireland 24 Jun 2003
Aligning adoption theory with Agile system development methodologies
Toleman, Mark, Ally, Mustafa and Darroch, Fiona. 2004. "Aligning adoption theory with Agile system development methodologies." 8th Pacific Asia Conference on Information Systems (PACIS 2004). Shanghai, China 08 - 11 Jul 2004
Exploring the domain suitability of Agile system development methodologies in aged and community care: a system user perspective
Darroch, Fiona, Toleman, Mark and Ally, Mustafa. 2004. "Exploring the domain suitability of Agile system development methodologies in aged and community care: a system user perspective." Conrick, Moya and Soar, Jeffrey (ed.) 1st Australian Aged and Community Care Informatics Conference (ACCIC'04). Brisbane, Australia 24 - 25 Aug 2004 Brunswick East, Vic, Australia.
Towards a theoretical framework of determinants for the adoption and diffusion of buyer authenticated credit card payment programs: the online merchant's perspective
Ally, Mustafa and Toleman, Mark. 2004. "Towards a theoretical framework of determinants for the adoption and diffusion of buyer authenticated credit card payment programs: the online merchant's perspective." IEEE International Conference on E-Commerce Technology 2004. San Diego, United States 06 - 09 Jul 2004 Piscataway, NJ, USA. https://doi.org/10.1109/ICECT.2004.1319756
A critical analysis of buyer authenticated credit card payment programs: the online merchant's perspective
Ally, Mustafa and Toleman, Mark. 2004. "A critical analysis of buyer authenticated credit card payment programs: the online merchant's perspective." e-Biz World Conference 2004. Seoul, Korea 25 Feb 2004
Acts of faith
Ally, Mustafa and Toleman, Mark. 2003. "Acts of faith." Australian CPA. 73 (10), pp. 60-61.
Data from a semi-structured interviews with five Australian businesses investigating Internet payment systems
Ally, Mustafa. 2009. Data from a semi-structured interviews with five Australian businesses investigating Internet payment systems. Toowoomba. University of Southern Queensland. https://doi.org/10.26192/q37z0
A determination of the salient attributes of internet payment systems
Ally, Mustafa and Toleman, Mark. 2006. "A determination of the salient attributes of internet payment systems." Soliman, Khalid (ed.) 6th IBIMA Conference: Managing Information in Digital Economy. Bonn, Germany 19 - 21 Jun 2006 New York, USA.
The impact of Agile methods on managing IT professionals
Toleman, Mark, Darroch, Fiona and Ally, Mustafa. 2007. "The impact of Agile methods on managing IT professionals." Yoong, Pak and Huff, Sid (ed.) Managing IT professionals in the internet age. Hershey, PA, United States. IGI Global.
Local government marketing model
Gardiner, Michael. 2005. Local government marketing model. Masters Thesis Master of Business (Research). University of Southern Queensland.
A framework for assessing payment security mechanisms and security information on e-commerce web sites
Ally, Mustafa and Toleman, Mark. 2005. "A framework for assessing payment security mechanisms and security information on e-commerce web sites." Wei, Chih-Ping and Yen, Benjamin (ed.) 9th Pacific Asia Conference on Information Systems (PACIS 2005). Bangkok, Thailand 07 - 10 Jul 2005 Hong Kong.
Web publishing: an extreme, agile experience
Toleman, Mark, Darroch, Fiona and Ally, Mustafa. 2005. "Web publishing: an extreme, agile experience." Baskerville, Richard, Mathiassen, Lars, Pries-Heje, Jan and DeGross, Janice (ed.) Business agility and information technology diffusion. New York, NY. International Federation for Information Processing. pp. 245-256