How well are Australian business graduates prepared for the workplace?
Paper
Paper/Presentation Title | How well are Australian business graduates prepared for the workplace? |
---|---|
Presentation Type | Paper |
Authors | McClymont, Hoda (Author), Volkov, Michael (Author), Behjat, Nura (Author) and Gardiner, Michael (Author) |
Editors | Ogunmokun, Gabriel and Gabbay, Rony |
Journal or Proceedings Title | Proceedings of the Academy of World Business, Marketing and Management Development Conference (AWBMAMD 2006) |
Journal Citation | 2 (178), pp. 2045-2054 |
Number of Pages | 10 |
Year | 2006 |
Place of Publication | Paris, France |
ISBN | 9780975227213 |
Web Address (URL) of Paper | http://hdl.handle.net/10536/DRO/DU:30009795 |
Conference/Event | AWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference |
Event Details | AWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference Event Date 10 to end of 13 Jul 2006 Event Location Paris, France |
Abstract | The gap between business graduates' skills and competencies, and the graduates' needs in the workplace has been well researched and documented. However, no comprehensive model appears to have been developed on which to base curriculum decisions in this field. The current paper contributes to this area by investigating Australian graduates' skills needs in terms of the importance of nominated skills and satisfaction with the education received for those developed skills as perceived by graduates. Analysis of a survey shows that generic marketing skills are valued at a lower level than general attribute skills. Thus, university marketing programs may need to focus more on general skills and personal attributes. |
Keywords | graduate skills; competencies; Australia; business graduates; workplace skills |
ANZSRC Field of Research 2020 | 520104. Industrial and organisational psychology (incl. human factors) |
390402. Education assessment and evaluation | |
390103. Economics, business and management curriculum and pedagogy | |
Byline Affiliations | Department of Marketing and Tourism |
School of Management and Marketing | |
Kumbari Ngurpai Lag | |
Institution of Origin | University of Southern Queensland |
https://research.usq.edu.au/item/q0q41/how-well-are-australian-business-graduates-prepared-for-the-workplace
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