How well are Australian business graduates prepared for the workplace?

Paper

McClymont, Hoda, Volkov, Michael, Behjat, Nura and Gardiner, Michael. 2006. "How well are Australian business graduates prepared for the workplace?" Ogunmokun, Gabriel and Gabbay, Rony (ed.) AWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference. Paris, France 10 - 13 Jul 2006 Paris, France.
Paper/Presentation Title

How well are Australian business graduates prepared for the workplace?

Presentation TypePaper
AuthorsMcClymont, Hoda (Author), Volkov, Michael (Author), Behjat, Nura (Author) and Gardiner, Michael (Author)
EditorsOgunmokun, Gabriel and Gabbay, Rony
Journal or Proceedings TitleProceedings of the Academy of World Business, Marketing and Management Development Conference (AWBMAMD 2006)
Journal Citation2 (178), pp. 2045-2054
Number of Pages10
Year2006
Place of PublicationParis, France
ISBN9780975227213
Web Address (URL) of Paperhttp://hdl.handle.net/10536/DRO/DU:30009795
Conference/EventAWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference
Event Details
AWBMAMD 2006: Academy of World Business, Marketing and Management Development Conference
Event Date
10 to end of 13 Jul 2006
Event Location
Paris, France
Abstract

The gap between business graduates' skills and competencies, and the graduates' needs in the workplace has been well researched and documented. However, no comprehensive model appears to have been developed on which to base curriculum decisions in this field. The current paper contributes to this area by investigating Australian graduates' skills needs in terms of the importance of nominated skills and satisfaction with the education received for those developed skills as perceived by graduates. Analysis of a survey shows that generic marketing skills are valued at a lower level than general attribute skills. Thus, university marketing programs may need to focus more on general skills and personal attributes.

Keywordsgraduate skills; competencies; Australia; business graduates; workplace skills
ANZSRC Field of Research 2020520104. Industrial and organisational psychology (incl. human factors)
390402. Education assessment and evaluation
390103. Economics, business and management curriculum and pedagogy
Byline AffiliationsDepartment of Marketing and Tourism
School of Management and Marketing
Kumbari Ngurpai Lag
Institution of OriginUniversity of Southern Queensland
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