Transformative service research and COVID-19
Editorial
Article Title | Transformative service research and COVID-19 |
---|---|
ERA Journal ID | 36050 |
Article Category | Editorial |
Authors | Prentice, Catherine (Author), Altinay, Levent (Author) and Woodside, Arch G. (Author) |
Journal Title | Service Industries Journal |
Journal Citation | 41 (1-2), pp. 1-8 |
Number of Pages | 8 |
Year | 2021 |
Publisher | Taylor & Francis |
Place of Publication | United Kingdom |
ISSN | 0264-2069 |
1743-9507 | |
Digital Object Identifier (DOI) | https://doi.org/10.1080/02642069.2021.1883262 |
Web Address (URL) | https://www.tandfonline.com/doi/full/10.1080/02642069.2021.1883262 |
Abstract | In view of unprecedented severe impact of the COVID-19 on micro-, meso-, and macro-levels of the service sector around the world, the Service Industries Journal initiated this special issue, approaching from transformative service research perspective (TSR) to address the issues associated with this pandemic and identify remedies and business recovery strategies for this sector. The special issue includes six articles. Three are focused on conceptualising social distancing and discussing its influence on customers and service providers. Moving beyond the social distancing focus, Paper 4 addressed the impact of mask wearing on customer response. Elevated to the organisational level, Paper 5 discusses how service quality may affect customers’ health-focused behaviours. Consistent with the meso-level discussion, Paper 6 proposes business strategies for service organisations to be resilient and sustain in this pandemic. Discussion of implications and suggestions for future research concludes this editorial. |
Keywords | branding; business resilience; consumer behaviours; COVID-19; innovation; Social distancing; sustainability; tourism and Hospitality; transformative service research |
Contains Sensitive Content | Does not contain sensitive content |
ANZSRC Field of Research 2020 | 350799. Strategy, management and organisational behaviour not elsewhere classified |
350699. Marketing not elsewhere classified | |
Public Notes | Files associated with this item cannot be displayed due to copyright restrictions. |
Byline Affiliations | Griffith University |
Oxford Brookes University, United Kingdom | |
Boston College, United States | |
Institution of Origin | University of Southern Queensland |
https://research.usq.edu.au/item/q781y/transformative-service-research-and-covid-19
65
total views2
total downloads8
views this month0
downloads this month