Experience-driven well-being and purchase: An alternative model of memorable wine tourism experiences
Article
Sthapit, Erose, Prentice, Catherine, Ji, Chunli, Yang, Ping, Garrod, Brian and Björk, Peter. 2024. "Experience-driven well-being and purchase: An alternative model of memorable wine tourism experiences." International Journal of Tourism Research. 26 (2). https://doi.org/10.1002/jtr.2645
| Article Title | Experience-driven well-being and purchase: An alternative model of memorable wine tourism experiences |
|---|---|
| ERA Journal ID | 40437 |
| Article Category | Article |
| Authors | Sthapit, Erose, Prentice, Catherine, Ji, Chunli, Yang, Ping, Garrod, Brian and Björk, Peter |
| Journal Title | International Journal of Tourism Research |
| Journal Citation | 26 (2) |
| Article Number | e2645 |
| Number of Pages | 14 |
| Year | 2024 |
| ISSN | 1099-2340 |
| 1522-1970 | |
| Digital Object Identifier (DOI) | https://doi.org/10.1002/jtr.2645 |
| Web Address (URL) | https://onlinelibrary.wiley.com/doi/10.1002/jtr.2645 |
| Abstract | Wine tourism has several distinctive features that militate against using Kim et al.'s model of memorable tourism experiences to understand its antecedents and consequences. Accordingly, this study adopts an alternative theoretical framework—the stimulus–organism–response theory—to develop an alternative model. Data were collected from visitors to a well-known vineyard in Yantai, China and structural equation modelling and multiple group analysis were used to analyse them. The results suggest that experience co-creation, sensory experience, experiential satisfaction and appealing winescape are significant and positive antecedents of a memorable wine tourism experience, while eudaimonic well-being and wine purchase intention are significant and positive outcome variables. Visit frequency was found to be a moderating variable linking the winescape to memorable wine tourism experiences. Those who travel to the region frequently form a bond with the winescape that not only contributes to their well-being but also stimulates their future intentions to purchase its wine. |
| Keywords | memorable tourism experiences; purchase intention; well-being; wine tourism |
| Contains Sensitive Content | Does not contain sensitive content |
| ANZSRC Field of Research 2020 | 350402. Hospitality management |
| Byline Affiliations | Manchester Metropolitan University, United Kingdom |
| School of Business | |
| Macao Polytechnic University, China | |
| Tianjin University of Finance and Economics, China | |
| Swansea University, United Kingdom | |
| Hanken School of Economics, Finland |
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| Journal of Tourism Research - 2024 - Sthapit - Experience‐driven well‐being and purchase An alternative model of memorable.pdf | ||
| License: CC BY 4.0 | ||
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