Exploring the Role of Emotional Intelligence and Artificial Intelligence on Luxury Value and Customer-Based Outcomes
Paper
Dominique-Ferreira, Sérgio Dominique-Ferreira, Gomes, Helena, Brito, Pedro Quelhas and Prentice, Catherine. 2023. "Exploring the Role of Emotional Intelligence and Artificial Intelligence on Luxury Value and Customer-Based Outcomes." 2022 International Conference in Information Technology and Education (ICITED’22). Rio de Janeiro, Brazil 14 - 16 Jul 2022 Singapore. Springer. https://doi.org/10.1007/978-981-19-6585-2_48
| Paper/Presentation Title | Exploring the Role of Emotional Intelligence and Artificial Intelligence on Luxury Value and Customer-Based Outcomes |
|---|---|
| Presentation Type | Paper |
| Authors | Dominique-Ferreira, Sérgio Dominique-Ferreira, Gomes, Helena, Brito, Pedro Quelhas and Prentice, Catherine |
| Journal or Proceedings Title | Perspectives and Trends in Education and Technology |
| Journal Citation | 320, pp. 543-554 |
| Number of Pages | 23 |
| Year | 2023 |
| Publisher | Springer |
| Place of Publication | Singapore |
| ISBN | 9789811965876 |
| 9789811965852 | |
| Digital Object Identifier (DOI) | https://doi.org/10.1007/978-981-19-6585-2_48 |
| Web Address (URL) of Paper | https://link.springer.com/chapter/10.1007/978-981-19-6585-2_48 |
| Web Address (URL) of Conference Proceedings | https://link.springer.com/book/10.1007/978-981-19-6585-2 |
| Conference/Event | 2022 International Conference in Information Technology and Education (ICITED’22) |
| Event Details | 2022 International Conference in Information Technology and Education (ICITED’22) Delivery In person Event Date 14 to end of 16 Jul 2022 Event Location Rio de Janeiro, Brazil |
| Abstract | To strengthen theoretical and practical understanding of consumers’ perceptions of luxury brands, previous literature has scrutinized the financial, functional, individual, and social dimensions of the luxury value construct. However, few authors have focused on linking the antecedent dimensions of luxury value to further attitudinal outcomes, besides purchase intention. Also, the few studies considering both dimensions focused on age or culture as moderator dimensions between such constructs. The gap identified in the literature constitutes the originality of the present study. As a result, the main goal of the present work is to measure the impact of luxury value perceptions in customer-based outcomes, as well as the possible moderator effect of Artificial Intelligence and Emotional Intelligence in the relationship between Owner Based Luxury Value and customer-based outcomes. Therefore, a quantitative methodological approach will be employed, through the development of a questionnaire. |
| Keywords | Artificial Intelligence (AI); Luxury; Owner Based Luxury Value (OBLV); Service encounter; Service quality; Emotional Intelligence (EI); Customer engagement; Customer satisfaction; Customer loyalty |
| ANZSRC Field of Research 2020 | 460299. Artificial intelligence not elsewhere classified |
| Public Notes | Files associated with this item cannot be displayed due to copyright restrictions. |
| Series | Smart Innovation, Systems and Technologies |
| Byline Affiliations | Polytechnic Institute of Cavado and Ave, Portugal |
| University of Porto, Portugal | |
| University of Southern Queensland |
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https://research.usq.edu.au/item/z275z/exploring-the-role-of-emotional-intelligence-and-artificial-intelligence-on-luxury-value-and-customer-based-outcomes
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