Identifying an Optimal Model for Blockchain Technology Adoption in the Agricultural Sector
Article
Article Title | Identifying an Optimal Model for Blockchain Technology Adoption in the Agricultural Sector |
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Article Category | Article |
Authors | Gandhi Maniam, Peter Sasitharan, Prentice, Catherine, Sassenberg, Anne-Marie and Soar, Jeffrey |
Journal Title | Logistics (MDPI AG) |
Journal Citation | 7 (3), pp. 1-19 |
Article Number | 59 |
Number of Pages | 19 |
Year | 2023 |
Publisher | MDPI AG |
Place of Publication | Switzerland |
ISSN | 2305-6290 |
Digital Object Identifier (DOI) | https://doi.org/10.3390/logistics7030059 |
Web Address (URL) | https://www.mdpi.com/2305-6290/7/3/59 |
Abstract | Blockchain adoption in agriculture is facing challenges. Some of its key challenges include lack of regulatory framework and unclear policies. Methods: This quantitative research based on a survey aims to examine the factors that influence blockchain implementation in the agricultural sector. Several theories including the technology acceptance model (TAM), the theory of planned behaviour (TPB), and the technology readiness index (TRI) were drawn upon to determine the factors influencing Blockchain adoption. The study was undertaken in Australia with 358 agricultural supply chain experts. Results: A range of novel findings were generated. While perceived usefulness, perceived ease of use, and attitude positively influenced Blockchain adoption, discomfort and insecurity were considered deterrents. Conclusions: The results can be used by relevant practitioners to improve the supply chain management for agriculture business. The findings can also inform a new direction for the research on the agricultural supply chain and the literature on logistics. |
Keywords | blockchain adoption; agriculture; supply chain management |
Article Publishing Charge (APC) Funding | Researcher |
Contains Sensitive Content | Does not contain sensitive content |
ANZSRC Field of Research 2020 | 309999. Other agricultural, veterinary and food sciences not elsewhere classified |
Byline Affiliations | School of Business |
https://research.usq.edu.au/item/z1288/identifying-an-optimal-model-for-blockchain-technology-adoption-in-the-agricultural-sector
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