The effect of service delivery quality on customer value of e-learning systems
Paper
Paper/Presentation Title | The effect of service delivery quality on customer value of e-learning systems |
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Presentation Type | Paper |
Authors | Alsabawy, Ahmed Younis (Author), Cater-Steel, Aileen (Author) and Soar, Jeffrey (Author) |
Editors | Rocha, Alvaro, Calvo-Manzano, Jose, Reis, Luis Paulo and Cota, Manuel Perez |
Journal or Proceedings Title | Proceedings of the 7th Iberian Conference on Information Systems and Technologies (CISTI 2012) |
Number of Pages | 6 |
Year | 2012 |
Place of Publication | Portugal |
ISBN | 9781467328432 |
Web Address (URL) of Paper | http://ieeexplore.ieee.org/stamp/stamp.jsp?arnumber=06263124 |
Conference/Event | 7th Iberian Conference on Information Systems and Technologies (CISTI 2012) |
Event Details | 7th Iberian Conference on Information Systems and Technologies (CISTI 2012) Event Date 20 to end of 23 Jun 2012 Event Location Madrid, Spain |
Abstract | E-learning systems are an essential electronic application in universities and many other training organizations. The users of e-learning expect to receive educational services with high quality and value. The role of service delivery quality in enhancing customer value is investigated in this study. Structural equation modeling was used to analyze the responses from a survey of 720 university students. The results confirmed that service delivery quality enhances customer value and in particular customer value is affected by efficiency, fulfillment, responsiveness and contact. |
Keywords | e-learning systems; service delivery quality; customer value |
ANZSRC Field of Research 2020 | 460806. Human-computer interaction |
350799. Strategy, management and organisational behaviour not elsewhere classified | |
460908. Information systems organisation and management | |
Public Notes | © 2012 IEEE. Personal use of this material is permitted. Permission from IEEE must be obtained for all other uses, in any current or future media, including reprinting/republishing this material for advertising or promotional purposes, creating new collective works, for resale or redistribution to servers or lists, or reuse of any copyrighted component of this work in other works. |
Byline Affiliations | School of Information Systems |
Institution of Origin | University of Southern Queensland |
https://research.usq.edu.au/item/q165w/the-effect-of-service-delivery-quality-on-customer-value-of-e-learning-systems
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