Developing a conceptual model for repurchase intention in the performing arts: the roles of emotion, core service and service delivery

Article

Hume, Margee. 2008. "Developing a conceptual model for repurchase intention in the performing arts: the roles of emotion, core service and service delivery ." International Journal of Arts Management. 10 (2), pp. 40-55.
Article Title

Developing a conceptual model for repurchase intention in the performing arts: the roles of emotion, core service and service delivery

ERA Journal ID39929
Article CategoryArticle
Authors
AuthorHume, Margee
Journal TitleInternational Journal of Arts Management
Journal Citation10 (2), pp. 40-55
Number of Pages16
Year2008
PublisherHEC Montreal
Place of PublicationMontreal, Canada
ISSN1480-8986
Web Address (URL)http://www98.griffith.edu.au/dspace/bitstream/handle/10072/20241/48993_1.pdf?sequence=1
Abstract

The purpose of this study was to examine consumers' experience of the performing arts in order to better understand the nature and predictors of intention to repurchase in performance arts settings.

Keywordsperforming arts; core service; peripheral service; value; repurchase intention; customer satisfaction
ANZSRC Field of Research 2020350602. Consumer-oriented product or service development
369999. Other creative arts and writing not elsewhere classified
350606. Marketing research methodology
Public Notes

This publication is copyright. It may be reproduced in whole or in part for the purposes of study, research, or review, but is subject to the inclusion of an acknowledgment of the source.

Byline AffiliationsGriffith University
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