Establishing a conceptual model for the sustainable wine district

Paper

Cassidy, Frances, Hume, Margee and Chadee, Doren. 2011. "Establishing a conceptual model for the sustainable wine district." Building Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia (2011). Brisbane, Australia 09 Nov 2011 Toowoomba, Australia.
Paper/Presentation Title

Establishing a conceptual model for the sustainable wine district

Presentation TypePaper
AuthorsCassidy, Frances (Author), Hume, Margee (Author) and Chadee, Doren (Author)
Journal or Proceedings TitleProceedings of the Building Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia
Number of Pages11
Year2011
Place of PublicationToowoomba, Australia
ISBN9780987218803
Conference/EventBuilding Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia (2011)
Event Details
Building Business Communities: Justice, Performance and Change Creating a Sustainable Scholarly Community Colloquia (2011)
Parent
Building Business Communities: Justice, performance and change
Event Date
09 Nov 2011
Event Location
Brisbane, Australia
Abstract

This research will provide wide ranging, practical and sustainable benefits to regional wine marketers, policy makers, regional government tourism bodies and the allied wine groups to develop the quality branding and marketing of wine products in the smaller regions.

Keywordstourism; brand promotion; marketing; wine industry; small winemakers; government policy
ANZSRC Field of Research 2020350602. Consumer-oriented product or service development
300805. Oenology and viticulture
350804. Tourism marketing
Public Notes

File reproduced in accordance with the copyright policy of the publisher/author.

Byline AffiliationsSchool of Management and Marketing
Deakin University
Institution of OriginUniversity of Southern Queensland
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Cassidy, Frances and Brown, Les. 2010. "Determinants of small Pacific Island tourism: a Vanuatu study." Asia Pacific Journal of Tourism Research. 15 (2), pp. 143-153. https://doi.org/10.1080/10941661003629953
FDI in China: recent trends and emerging patterns
Chadee, Doren and Qiu, Feng. 2003. "FDI in China: recent trends and emerging patterns." Alon, Ilan (ed.) Chinese culture, organisational behavior, and international business management. Westport, USA. Praeger Publishers. pp. 101-117
International outsourcing research: overview of the research landscape
Chadee, Doren and Raman, Revti. 2009. "International outsourcing research: overview of the research landscape." 2009 Australia and New Zealand International Business Academy Conference: The Future of Asia-Pacific Business: Beyond the Crisis (ANZIBA 2009). Brisbane, Australia 16 - 18 Apr 2009 Australia.
The influence of top management global orientation and partnership quality on the performance of offshore information technology service providers in India
Chadee, Doren and Raman, Revti. 2009. "The influence of top management global orientation and partnership quality on the performance of offshore information technology service providers in India." Pedersen, Torben and Kiyak, Tunga (ed.) AIB 2009: Is the World Flat or Spiky? Implications for International Business. San Diego, United States 27 - 30 Jun 2009 East Lansing, MI, USA.
Knowledge flows in international services firms: a conceptual model
Lindsay, Valerie J., Chadee, Doren, Mattsson, Jan and Johnston, Robert. 2003. "Knowledge flows in international services firms: a conceptual model." Mahnke, Volke and Pedersen, Torben (ed.) Knowledge flows, governance and the multinational enterprise: frontiers in international management research . Hampshire, United Kingdom. Palgrave Macmillan. pp. 177-194
The competitive nature of the Chinese textile and apparel industry
Chadee, Doren and Ging, Jerry. 2003. "The competitive nature of the Chinese textile and apparel industry." Alon, Ilan (ed.) Chinese economic transition and international marketing strategy. Abingdon, UK. Praeger Publishers. pp. 222-234
Research on foreign direct investment: introduction to the special issue
Chadee, Doren and Rose, Elizabeth L.. 2003. "Research on foreign direct investment: introduction to the special issue ." Journal of Business Research. 56 (10), pp. 777-778. https://doi.org/10.1016/S0148-2963(02)00465-4
FDI location at the subnational level: a study of EJV's in China
Chadee, Doren, Qiu, Feng and Rose, Elizabeth L.. 2003. "FDI location at the subnational level: a study of EJV's in China." Journal of Business Research. 56 (10), pp. 835-845. https://doi.org/10.1016/S0148-2963(02)00471-X
The determinants of export demand for higher education in Asia
Chadee, Doren and Naidoo, Vikash. 2004. "The determinants of export demand for higher education in Asia." 2004 Annual Meeting of the Australia and New Zealand International Business Academy: Dynamism and Challenges in Internationalisation (ANZIBA 2004). Canberra, Australia 05 - 07 Nov 2004 Canberra, Australia.
Offshoring of IT services: a survey of the literature and towards a new research agenda
Raman, Revti and Chadee, Doren. 2007. "Offshoring of IT services: a survey of the literature and towards a new research agenda." Rose, E. L. and Fisher, G. (ed.) 2007 Australia and New Zealand International Business Academy Conference: Institutions and Organisations in an International Context (ANZIBA 2007). Newcastle, Australia 09 - 10 Nov 2007 Sydney, Australia.
International outsourcing of information technology services: review and future directions
Chadee, Doren and Raman, Revti. 2009. "International outsourcing of information technology services: review and future directions." International Marketing Review. 26 (4), pp. 411-438. https://doi.org/10.1108/02651330910971968
Understanding service experience in non-profit performing arts: implications for operations and service management
Hume, Margee, Sullivan Mort, Gillian, Liesch, Peter and Winzar, Hume. 2006. "Understanding service experience in non-profit performing arts: implications for operations and service management." Journal of Operations Management. 24 (4), pp. 304-324. https://doi.org/10.1016/j.jom.2005.06.002
Satisfaction in performing arts: the role of value?
Hume, Margee and Sullivan Mort, Gillian. 2008. "Satisfaction in performing arts: the role of value?" European Journal of Marketing. 42 (3-4), pp. 311-326. https://doi.org/10.1108/03090560810852959
If the show must go on ..... don't neglect the service!
Hume, Margee, Sullivan Mort, Gillian and Winzar, Hume. 2006. "If the show must go on ..... don't neglect the service!" Journal of Management and World Business Research. 3 (1), pp. 81-119.
Promoting to the drive tourists: an exploratory Queensland study
Prideaux, Bruce, McClymont, Hoda and Cassidy, Frances. 2005. "Promoting to the drive tourists: an exploratory Queensland study." Purchase, Sharon (ed.) Australian and New Zealand Marketing Academy Conference (ANZMAC 2005): Broadening the Boundaries. Fremantle, Australia 05 - 07 Dec 2005 Fremantle, Western Australia.
A balancing act between academic rigour and practical knowledge: successfully teaching travel management in the 21st century
Cassidy, Frances. 2002. "A balancing act between academic rigour and practical knowledge: successfully teaching travel management in the 21st century." McIntyre, Norm (ed.) 1st Pacific Rim Leisure Educators Conference: Leisure Education: Past Lessons, Future Prospects. Honolulu, Hawaii 12 - 14 Jan 2002 Honolulu, Hawaii.
How market research can help grow your business
Chadee, Doren and Miller, Karen. 2008. "How market research can help grow your business ." Wine Business Magazine.
The relevance and irrelevance of the brand for small and medium wine enterprises
Miller, Karen and Chadee, Doren. 2008. "The relevance and irrelevance of the brand for small and medium wine enterprises." Small Enterprise Research. 16 (2), pp. 32-44.
Satisfaction of Australian families travel experience to the Great Barrier Reef Islands of Queensland
Cassidy, Frances. 2004. "Satisfaction of Australian families travel experience to the Great Barrier Reef Islands of Queensland." Chon, Kaye, Hsu, Cathy and Okamoto, Nobuyuki (ed.) 10th Annual Conference: Globalization and Tourism Research: East Meets West. Nagasaki, Japan 04 - 07 Jul 2004 Japan.
Thoughts of the local residents of Espiritu Santo on Australian visitors
Cassidy, Frances. 2004. "Thoughts of the local residents of Espiritu Santo on Australian visitors." Ogunmokun, Gabriel, Gabbay, Rony and McPhail, Janelle (ed.) 2004 Inaugural Academy of World Businesss, Marketing and Management Development Conference: The Challenge of Inter-Disciplinary Perspectives & Globalization in the 21st Century . Gold Coast, Australia 13 - 16 Jul 2004 Perth, Australia.
Higher educational services exports: sources of growth of asian students in US and UK
Chadee, Doren and Naidoo, Vikash. 2009. "Higher educational services exports: sources of growth of asian students in US and UK." Service Business: an international journal. 3 (2), pp. 173-187. https://doi.org/10.1007/s11628-008-0041-7
A socio-demographic profile of visitors to the South Pacific outer islands of Vanuatu
Cassidy, Frances. 2009. "A socio-demographic profile of visitors to the South Pacific outer islands of Vanuatu." International Convention and Expo Summit 2009. Hong Kong, China 18 - 20 May 2009 Hong Kong.
Managing people, knowledge and client relations for international competitiveness of offshore information technology services providers
Raman, Revti and Chadee, Doren. 2008. "Managing people, knowledge and client relations for international competitiveness of offshore information technology services providers ." Cantwell, John and Kiyak, Tunga (ed.) 50th Annual Meeting of the Academy of International Business. Milan, Italy 30 Jun - 03 Jul 2008 East Lansing, MI, USA.
Culture, product type, and price influences on consumer purchase intention to buy personalized products online
Moon, Junyean, Chadee, Doren and Tikoo, Surinder. 2008. "Culture, product type, and price influences on consumer purchase intention to buy personalized products online." Journal of Business Research. 61 (1), pp. 31-39. https://doi.org/10.1016/j.jbusres.206.05.012
Technology strategy and performance: a study of information technology service providers from selected Asian countries
Chadee, Doren and Pang, Billy. 2008. "Technology strategy and performance: a study of information technology service providers from selected Asian countries." Service Business: an international journal. 2 (2), pp. 109-126. https://doi.org/10.1007/s11628-007-0027-x
Developing a presence in a mainstream market with a product perceived as offbeat
Miller, Karen, Brown, Les and Chadee, Doren. 2008. "Developing a presence in a mainstream market with a product perceived as offbeat." Spanjaard, Daniela, Denize, Sara and Sharma, Neeru (ed.) ANZMAC 2008: Shifting the Focus from Mainstream to Offbeat. Sydney, Australia 01 - 03 Dec 2008 Australia.
Are we there yet? Are we there yet? An exploratory study of baby boomers travelling with their grandchildren
Cassidy, Frances. 2008. "Are we there yet? Are we there yet? An exploratory study of baby boomers travelling with their grandchildren." Chaos to Clarity: The Role of Small to Medium-Sized Tourism Firms in a Mature Market, Symposium 2008. Cairns, Australia 31 Oct 2008 Cairns, Australia.
Growing your wine business: the value of market research
Chadee, Doren and Miller, Karen. 2008. "Growing your wine business: the value of market research ." 2008 Queensland Wine Business Conference. Toowoomba, Australia 29 Jul 2008
Exploring the motivations for engagement in sport tourism
Cassidy, Frances and Pegg, Shane. 2008. "Exploring the motivations for engagement in sport tourism." ICES 2008: International Convention & Exposition Summit. Singapore 14 - 16 Feb 2008 Singapore.
Building quality international channel partner relations: a dyadic perspective
Hastings, Kathy, Brown, Les, Ng, Eric and Cassidy, Frances. 2006. "Building quality international channel partner relations: a dyadic perspective." Ali, Yunus and van Dessel, Maria (ed.) ANZMAC 2006: Advancing Theory, Maintaining Relevance. Brisbane Australia 04 - 06 Dec 2006 Brisbane, Australia.
Why are the outer islands in the South Pacific popular with some tourists and not with others? The Vanuatu example.
Cassidy, Frances, Brown, Les and Prideaux, Bruce. 2006. "Why are the outer islands in the South Pacific popular with some tourists and not with others? The Vanuatu example." Ogunmokun, Gabriel, Gabbay, Rony and Rose, Janelle (ed.) 2nd Biennial Conference of the Academy of World Business, Marketing and Management Development: Business Across Borders in the 21st Century. Paris, France 10 - 13 Jul 2006
An exploratory study on consumer travel agency information sources: an Australian regional analysis
Ng, Eric, Cassidy, Frances and Brown, Les. 2006. "An exploratory study on consumer travel agency information sources: an Australian regional analysis." 2006 International Conference on Business and Information (BAI 2006). Singapore 12 - 14 Jul 2006 Taiwan.
What motivates event tourists?
Cassidy, Frances. 2006. "What motivates event tourists?" 2006 International Conference on Business and Information (BAI 2006). Singapore 12 - 14 Jul 2006 Taiwan.
Supplier selection in industrial supply-chains: the case of Taiwanese agribusiness
Ng, Eric, Brown, Les, Hastings, Kathy and Cassidy, Frances. 2006. "Supplier selection in industrial supply-chains: the case of Taiwanese agribusiness." Ali, Yunus and van Dessel, Maria (ed.) ANZMAC 2006: Advancing Theory, Maintaining Relevance. Brisbane Australia 04 - 06 Dec 2006 Brisbane, Australia.
Exploring the major factors influencing consumer selection of travel agencies in a regional setting
Ng, Eric, Cassidy, Frances and Brown, Les. 2006. "Exploring the major factors influencing consumer selection of travel agencies in a regional setting." Journal of Hospitality and Tourism Management. 13 (1), pp. 75-84.
What motivates sports event tourists?: a synthesis of three disciplines
Cassidy, Frances. 2005. "What motivates sports event tourists?: a synthesis of three disciplines." Richardson, Jeni, Richardson, Kristy, Rogers, Margaret and Walker, Sandra (ed.) Women in Research Conference 2005: Women Doing research. Gladstone, Australia 24 - 25 Nov 2005 Rockhampton.
Satisfaction of Australian grey tourists to the Great Barrier Reef islands of Queensland
Cassidy, Frances. 2005. "Satisfaction of Australian grey tourists to the Great Barrier Reef islands of Queensland." Boyle, Alicia and Tremblay, Pascal (ed.) 2005 Council for Australian Tourism and Hospitality Education: Sharing Tourism Knowledge. Alice Springs, Australia 01 - 05 Feb 2005 Darwin, Australia.