Price discrimination and yield management in the airline industry

Edited book (chapter)

Zhang, Guoquan, Law, Colin C. H., Zhang, Yahua and Yang, Hangjun. 2021. "Price discrimination and yield management in the airline industry." Vickerman, Roger (ed.) International encyclopedia of transportation, Vol. 1. Amsterdam, Netherlands. Elsevier. pp. 404-408
Chapter Title

Price discrimination and yield management in the airline industry

Book Chapter CategoryEdited book (chapter)
ERA Publisher ID1821
Book TitleInternational encyclopedia of transportation, Vol. 1
AuthorsZhang, Guoquan (Author), Law, Colin C. H. (Author), Zhang, Yahua (Author) and Yang, Hangjun (Author)
EditorsVickerman, Roger
Volume1
Page Range404-408
Number of Pages5
Year2021
PublisherElsevier
Place of PublicationAmsterdam, Netherlands
ISBN9780081026717
9780081026724
Digital Object Identifier (DOI)https://doi.org/10.1016/B978-0-08-102671-7.10077-6
Abstract

This chapter introduces the concept of price discrimination and explores how a new airline business model enhances the practice of price discrimination in the Australian airline market. Based on the idea of price discrimination, airlines apply yield management to capture high-yield passengers and at the same time to fill the aircraft with price-sensitive passengers to avoid the flight departing with too many empty seats. This history, recent development, and approaches of airline yield management are presented in this chapter.

Keywordsprice discrimination, yield management, airline-within-airline, fare fence, artificial intelligence
ANZSRC Field of Research 2020380117. Transport economics
350901. Air transportation and freight services
Public Notes

No evidence of copyright restrictions preventing deposit of Accepted Chapter.

Byline AffiliationsSchool of Business
University of International Business and Economics, China
Institution of OriginUniversity of Southern Queensland
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