What turns students on to accounting? Is it a matter of perceived image and personality?
Paper
Paper/Presentation Title | What turns students on to accounting? Is it a matter of perceived image and personality? |
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Presentation Type | Paper |
Authors | Baxter, Peter J. (Author) and Kavanagh, Marie (Author) |
Journal or Proceedings Title | Proceedings of the 2008 Accounting and Finance Association of Australia and New Zealand Conference (2008 AFAANZ) |
ERA Conference ID | 42273 |
Number of Pages | 27 |
Year | 2008 |
Publisher | Accounting & Finance Association of Australia and New Zealand |
Place of Publication | Carlton, Vic, Australia |
Web Address (URL) of Paper | http://www.afaanz.org/openconf-afaanz2008/modules/request.php?module=oc_proceedings&action=view.php&a=Accept+as+Paper&id=615 |
Conference/Event | 2008 Accounting and Finance Association of Australia and New Zealand Conference (2008 AFAANZ) |
Accounting and Finance Association of Australia and New Zealand Conference | |
Event Details | Accounting and Finance Association of Australia and New Zealand Conference AFAANZ Rank C C C C C C |
Event Details | 2008 Accounting and Finance Association of Australia and New Zealand Conference (2008 AFAANZ) 2008 AFAANZ/IAAER Conference Parent Accounting and Finance Association of Australia and New Zealand Conference Event Date 06 to end of 08 Jul 2008 Event Location Sydney, Australia |
Abstract | In this paper we examine the perceptions of first year undergraduate students about the image of accountants, accounting as a profession and the work accountants perform. We shed light on how accountants and the accounting profession are perceived by first year university students, examine factors that impact on the decision to major in accounting and, identify personality traits of students majoring in accounting. Results indicate that, overall, the students in the sample held a traditional view of accounting and the work of an accountant. There was evidence to suggest that accounting majors perceive accounting to be less boring and more interesting than non-accounting majors. Several variables were found to influence the students’ perceptions of accounting. Furthermore, students who enjoyed their prior study of accounting, studied year 12 in 2006 and perceived accounting to be less boring were found to be more likely to study an accounting major. Finally, overall, the students reported a fairly average level of creativity, there was no significant difference in creativity between accounting and non-accounting majors and the evidence suggests that students who are more creative perceive accounting to be better described by adjectives such as accuracy, details and thorough. |
Keywords | accounting student's perceptions, accounting, students, |
ANZSRC Field of Research 2020 | 350199. Accounting, auditing and accountability not elsewhere classified |
Public Notes | File reproduced in accordance with the copyright policy of the publisher/author. |
Byline Affiliations | University of the Sunshine Coast |
Faculty of Business |
https://research.usq.edu.au/item/9z5y3/what-turns-students-on-to-accounting-is-it-a-matter-of-perceived-image-and-personality
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